First Thought Financial Reviews 

961
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Considering 188 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their professionalism, helpfulness, and friendly demeanor, making interactions pleasant and productive. The service is often highlighted as exceptional, with a straightforward, clear, and efficient process where advisors explain everything thoroughly and without pressure. Many reviewers also appreciate securing better rates, more comprehensive coverage, or substantial savings. People frequently commend the excellent communication and support provided, ensuring they feel well-informed. The overall user experience is described as smooth and reassuring, leading many to recommend the company for future needs.

What people talk about most

Staff

Reviewers consistently express satisfaction with the staff, highlighting their knowledge, professionalism,... See more

Service

Clients share positive opinions on service, highlighting the professionalism, expertise, and helpfulness of... See more

Customer service

Users describe positive interactions with customer service, highlighting the helpfulness and professionalism... See more

User experience

Customers consistently note positive experiences with the user experience, often describing the process as... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Denise and Lewis were both brilliant from start to finish. There were a few bumps along the way, but they kept everything moving and pushed things over the line when it mattered. Communication w... See more

Rated 5 out of 5 stars

Ben Collins was incredible to work with when he sold me my life insurance policy. From the very first conversation, he made everything clear and easy to understand. He took the time to explain all my... See more

Rated 5 out of 5 stars

Virren Parmar is excellent! I contacted about 9 months ago and there was no annoying, constant sales calls, just clear communication and someone who is clearly incredible at their job. Ive now come ba... See more

Rated 5 out of 5 stars

Virren Parmar From First Thought Financial was great from the start to finish! He understood life sometimes gets in the way of these phone calls and was patient, took the time & remembered previous d... See more


Company details

  1. Mortgage Broker
  2. Financial Consultant
  3. Insurance Broker

Written by the company

We are here to guide you through the whole process, whether this is your mortgage or updating your protection for your business or loved ones. Here at First Thought Financial, we make the whole process simple and straightforward and by getting to know you we can really understand your individual situation to find you the most suitable solution. We can also help with many ways to protect your family and your standard of living when you need it most. There are various ways in which a family can protect itself, and because of the large range of products available, there is usually an appropriate policy for most circumstances, and most budgets. For a Free initial review or to arrange an appointment with one of our advisers, please call 01923 606 808 or visit www.firstthoughtfinancial.com


Contact info

4.9

Excellent

TrustScore 5 out of 5

961 reviews

5-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 33% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.9

All reviews

(961)

182 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Excellent service & great value for money

Rohan was extremely thorough and helpful in setting up my polices. He found me much better deals for life insurance, critical illness and income protection policies than I previously held. He answered all queries and provided such great customer service through out.

October 1, 2025
Unprompted review
Rated 5 out of 5 stars

First Thought Financial provided an…

First Thought Financial provided an excellent experience—thanks to agent Ben! He delivered perfect customer service, clearly explained the life insurance product, and was fast, accurate, and professional throughout the process. Highly recommend!

October 13, 2025
Rated 5 out of 5 stars

All the team were extremely… GREAT!!!

All the team were extremely professional, from beginning to the end. The initial call with Hardeep took me through all the steps in order to obtain the best policy for my lifestyle. The guidance on how to cancel my previous policy also, alongside the after care with a follow up call from Michael made me feel very reassured. Thank you guys.

KR
Indy Grewal

October 8, 2025
Unprompted review
Rated 5 out of 5 stars

Ben Collins was incredible to work with…

Ben Collins was incredible to work with when he sold me my life insurance policy. From the very first conversation, he made everything clear and easy to understand. He took the time to explain all my options, making sure I chose a plan that truly fit my needs and goals. What stood out most was his honesty and genuine care — I never felt pressured, only supported. Thanks to Ben, I feel confident and secure knowing my family’s future is protected.

October 7, 2025
Unprompted review
Rated 5 out of 5 stars

5 stars service…

The agent I spoke with was extremely polite and took the time to really understand my needs. Before diving into the details, they asked me why I was applying for life and income protection insurance. This thoughtful approach made me feel heard and ensured the advice I received was tailored to my situation.
Everything was explained clearly and efficiently, with no pressure,just genuine help and insight. I appreciated how straightforward the process was and how well informed I felt by the end of the conversation. Excellent service all around!

October 6, 2025
Rated 5 out of 5 stars

Catch up call

I had a friendly and polite conversation with Michael who just called to see everything was still ok with my policy. No changes are needed so all ok! He responded well to another question I had, so all in all a really pleasant call! So far, all I've had is good experiences with the team!

October 2, 2025
Unprompted review
Rated 5 out of 5 stars

Courtneay was V helpful with sorting my…

Courtneay was V helpful with sorting my income protection policy and made sure its what I needed whilst not being just another boring sales guy. Actually has quite a laugh getting it set up. Props to Theo for picking up the case whilst Courtneay was on holiday and helping there.

Thanks guys - appreciate all your help 🙏

September 27, 2025

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