ghdhair.com Reviews 

66,187
TrustScore 4 out of 5

3.8

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 2,936 reviews, reviewers had a great experience with this company. Customers frequently praise the fast delivery and efficient service, noting that orders arrive safely and very quickly without any major hassle. Consumers also love the high-performing hair styling tools, mentioning that they heat up rapidly and leave hair feeling exceptionally smooth, shiny, and manageable after every single use. Some reviewers were not happy with delivery delays, noting that parcels were occasionally stuck, delayed, or never arrived at the correct destination. Conversely, a small portion of people felt that certain products felt less sturdy than previous models, while others experienced minor operational issues or occasional burning smells during use.

What people talk about most

Product

Reviewers highlight ambiguous aspects of product, as opinions on performance and quality vary significantly... See more

Delivery service

Users describe ambiguous interactions with delivery_service, as opinions and experiences are heavily divided.... See more

Quality

Consumers find quality to be positive, highlighting how fast the devices warm up and how well they glide... See more

Order

Customers had ambiguous experiences with order, as opinions on the process varied greatly. Many reviewers... See more

Service

Customers consistently note ambiguous experiences with service. While some reviewers praise quick, efficient... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I’m a huge fan of ghd’s, as a hairdresser over the years I’ve used many ghd straighteners and many other brands. while this product does do the job I really don’t think it’s worth the money. Although... See more

Rated 3 out of 5 stars

GHD "Good Hair Day" marque de prestige et qui a un prix. Ma fille coiffeuse ne jure que par ses produits, donc Maman commandé son lisseur GHD. Arrivé dans un emballage abîmé, presque écrasé, le li... See more

Company replied

Rated 3 out of 5 stars

I ordered Hair straightener for my daughter birthday on 20th July but she don’t like the one I ordered so I request for other one but they told me return policy is 21 days and is 28 days so we can’t... See more

Company replied

Rated 3 out of 5 stars

Hair straightener is as expected as works well. I’ve deducted 2 stars though because I bought it direct from ghd because they had an offer at the time which promised a free heat protect spray as a gif... See more

Company replied


Company details

  1. Electronics Store
  2. Hair Product Store

Written by the company

In 2001, three hairdressers from Yorkshire put a radical new hair styling product into the hands of women across the globe. With the respect and loyalty of an army of devoted stylists, ghd quickly developed a cult-like status nationwide. A monthly trip to the salon was no longer the only way to have a good hair day - this could be achieved every day. Over the past 19 years our breakthrough products have won numerous awards and recognition worldwide. We champion beauty, in all that we do, with one very clear purpose in mind: to empower all women so they can fulfil their every ambition.

ghdhair.com

Written by the company

Free next day delivery
To ensure that good hair days are yours as quickly as possible, you can order up until 8pm Monday to Friday for free next day delivery within most areas of the UK.
Behind ghd
We know the importance of enjoying good hair days. ghd are leading the way in understanding the science of hair. Our Research & Development labs located in Cambridge are unique in combining physicists, material scientists, product designers and hair specialists to focus solely on the terminal manipulation of hair. The facility allows for scientific testing on hair and the development of new products, as well as product performance testing.

Contact info

3.8

Great

TrustScore 4 out of 5

66K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

3.8

All reviews

(66,187)

3,531 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 4 out of 5 stars

Good but not great

I’m a huge fan of ghd’s, as a hairdresser over the years I’ve used many ghd straighteners and many other brands. while this product does do the job I really don’t think it’s worth the money. Although it’s at a set heat there is a burning smell occasionally with and without product on the hair. Every now and then it struggles to turn on and off. And silly as it may sound it makes an odd noise when turning on and off. Yes the product works and does the job just not as good as I expected for the money and would much rather use a different brand for a cheaper price and better job in future.

July 21, 2026
Rated 5 out of 5 stars

Perfectly perfect 🤩

Perfectly perfect 🤩

December 14, 2025
ghdhair.com logo

Reply from ghdhair.com

Hello,

We appreciate your review and hope to see you on ghdhair.com again soon.

ghd Customer Service.

Rated 2 out of 5 stars

the NEW & IMPROVED GHD…

The purchased the NEW & IMPROVED GHD GLIDE+ CERAMIC SMOOTHING HOT BRUSH. Unfortunately it was not clear that the hair brush was only suitable for thick hair. I have fine hair but a lot of it and it was very hard to navigate through my hair and the result was very poor 😞 I ended up gifting it my sister who has thick hair and also hair extensions and the result on her hair was very impressive - it glistened and straightened her hair. It was quick and easy for her to use where else for me it took ages to get a result, which was not even close to what my sister achieved. I still need a new iron so for now I’m still using my old one.

July 22, 2026
ghdhair.com logo

Reply from ghdhair.com

At ghd, we want you to love your styling experience. That's why eligible electrical products purchased directly from us are covered by our Try It Risk-Free for 21 Days promise. If you're not completely satisfied with your electrical product, simply return it within 21 days of receiving your order and we'll be happy to arrange a refund. If you have any questions, please reach out to out customer support team.

Rated 2 out of 5 stars

Quality has gone downhill, price has skyrocketed.

Bought new ghd’s after my old pair lasting me years. I also own multiple ghd products. I bought the same pair of ghd straighteners, £30 more expensive than a few years ago and the quality is severely lacking. Feels plasticky, what you would buy a kid for their first hair straighteners. When you release the tongs after straightening they snap back and ping and they plastic casing bounces off eachother.

It feels very greedy to charge that much more for something that is marketed the same throughout the years, however the product itself is not what it used to be and feels about £70 cheaper. Incredibly disappointing and feel somewhat robbed.

July 21, 2026
ghdhair.com logo

Reply from ghdhair.com

Hi,

Thank you for your recent review!

We are sorry to hear that you have been disappointed with your recent purchase.

We can confirm that we offer a 21-day returns policy on ghdhair.com orders. Full details can be found here: https://www.ghdhair.com/pages/internet-order-return

ghd Customer Service.

Rated 1 out of 5 stars

Ordered GHD unplugged on Sat 1st August…

Ordered GHD unplugged on Sat 1st August for going on holidays. Got an email on Monday 3rd saying they had been dispatched. On checking the tracking on Wednesday 5th it stated that they had not yet been collected so I contacted GHD to enquire but also to advise that I would now be away on holidays (early morning 7th August). I have not got a reply to this email from GHD and EVRI tracking now stating 'processing at our parcel hub'. Very disappointing after being a loyal customer for over 25 years.

August 7, 2026
Unprompted review
ghdhair.com logo

Reply from ghdhair.com

Hello,

Thank you so much for sharing your recent review with us!

If you could please provide us with a few more details, a member of your local customer service team will reach out to you directly to look into this further.

ghd Customer Service

Rated 1 out of 5 stars

A masterclass in incompetence

A truly extraordinary display of incompetence.

I returned the goods via tracked Royal Mail delivery and had perfectly clear proof that the parcel had been delivered. One might imagine that would be sufficient for a competent customer service department. Apparently not.

Instead, I was dispatched on a thoroughly absurd wild-goose chase and informed that I was somehow expected to produce GPS coordinates for the delivery myself. Quite why a customer should be required to conduct a forensic investigation into Royal Mail’s tracking data on GHD’s behalf remains a mystery.

Attempting to communicate with their customer service team was an experience in itself. The level of comprehension and basic problem-solving was so poor that one was left wondering whether anyone had actually read what had been sent to them before replying.

Then came the most amusing part. The moment my bank became involved, the goods they had previously seemed quite incapable of locating were suddenly “found”. How wonderfully fortuitous.

I have not purchased from GHD since, nor would I be inclined to do so again. More concerningly, numerous other reviews appear to describe strikingly similar experiences, which rather undermines any suggestion that this was merely an unfortunate one-off.

A masterclass in how to turn a perfectly straightforward return into an unnecessarily tedious ordeal. One would expect rather better.

August 7, 2026
Unprompted review
ghdhair.com logo

Reply from ghdhair.com

Hi,

Thank you for your recent review.

We are sorry to hear of the disappointment surrounding your recent experience.
Customer satisfaction is one of our highest priorities. We value your feedback
and will share this with the relevant teams.

ghd Customer Service.

Rated 5 out of 5 stars

Great purchase speedy delivery

Great purchase speedy delivery

July 20, 2026
ghdhair.com logo

Reply from ghdhair.com

Hello,

Thanks for your recent purchase.

We’re happy to hear that you were satisfied with the speed of our dispatch and delivery. Providing a reliable and efficient service is important to us.

ghd Customer Service.

Rated 4 out of 5 stars

Nice present

Bought a new set of GHD for my wife and had them personalised. They are lovely but not as good as they used to be.

December 25, 2025
Rated 5 out of 5 stars

Quick delivery

Quick delivery, great communication throughout and product so far has been great. I think my last straighteners lasted almost 20years!

July 20, 2026
Rated 5 out of 5 stars

Easy to order and timely shipment

Easy to order and timely shipment. Fantastic product to use on my naturally curly hair. Would highly recommend.

July 19, 2026
ghdhair.com logo

Reply from ghdhair.com

Hello,

We truly appreciate you taking time to leave a review. Customer satisfaction is one of our highest priorities and we are pleased to hear you had a positive experience.

We look forward to seeing you on ghdhair.com again soon.

ghd Customer Service.

Rated 5 out of 5 stars

perfect stuff

perfect stuff

July 19, 2026
ghdhair.com logo

Reply from ghdhair.com

Hello,

Thank you for your feedback.

We’re delighted to know that our products are helping you enjoy good hair days!

ghd Customer Service.

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look