Hoka Reviews 

13,685
TrustScore 3.5 out of 5

3.7

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Review summary

Created with AI, based on recent reviews

Considering 1,875 reviews, most reviewers had an average experience overall. Many consumers appreciate the comfort and fit of the products, finding them supportive for various needs and activities. The ordering process is often straightforward, with numerous reports of quick and reliable delivery services. However, many reviewers expressed significant dissatisfaction with customer service, citing a lack of communication, unhelpful responses, and difficulty resolving issues. People also frequently reported product quality and durability concerns, with shoes falling apart or wearing out much faster than anticipated. Additionally, some encountered problems with delivery, such as lost parcels or damaged packaging, and noted inconsistencies in shoe sizing.

What people talk about most

Product

Reviewers highlight ambiguous aspects of product quality and durability, with many expressing disappointment... See more

Delivery service

Customers consistently note ambiguous experiences with delivery service, with many praising fast and timely... See more

Quality

Consumers find quality to be ambiguous, with many expressing significant disappointment regarding the... See more

Order

Reviewers mention ambiguous feedback about order experiences, with some customers praising the ease of... See more

Customer service

People report negative experiences with customer service, often describing it as frustrating, inefficient,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

From start to finish, my Hoka experience has been absolutely stress free. A fantastic website tells you everything you need to know. I especially liked the visualiser where you can see how the diffe... See more

Company replied

Rated 3 out of 5 stars

I bought the Infini Hike sandals, and after one month (walking the dog, nothing crazy) the rear strap pulled out of the shoe. I exchanged them for another pair, a painful process taking another month.... See more

Company replied

Rated 3 out of 5 stars

I stand and walk on concrete for 9 hours a day in my job so having the most comfortable shoes is very important. I’ve found nothing better than Hoka Bondi extra wide shoes until the last few pairs I’v... See more

Company replied

Rated 5 out of 5 stars

Great experience at Hoka Covent Garden - Yaa in particular was so helpful; she noticed the fit as I was walking around and recommended wide fit. They were much better! She helped me order the colour I... See more

Company replied


Company details

  1. Shoe Store
  2. Running Store

About Hoka

Written by the company



Welcome to the official Trustpilot profile for HOKA®.

Thank you for sharing your reviews with us.

Our story:

Two life-long runners launched HOKA in 2009, after years spent handcrafting and shaping lightweight shoes with extra-thick midsoles.

Initially embraced by ultrarunners because of their enhanced cushioning and inherent stability, HOKA now offers shoes for all types of athletes who enjoy the unique ride the shoes provide.

Our goal:

Our goal is to inspire people to move and empower athletes of all types.

Our products and services:

Shop the latest footwear, apparel and accessories from HOKA for running, walking and the outdoors.

HOKA is the fastest growing, premium running shoe brand in the world.

Athlete or casual runner; our Shoe Finder can help you find the perfect pair.

We’re confident that once you've tried HOKA, you won't look back. If you weren't satisfied with your purchase, returns are easy, with no questions asked with our 30 Day Guarantee.

Free standard delivery & returns

See our shipping information for UK, Germany, France, Italy, Spain, Austria, The Netherlands, Belgium, and Luxembourg.

Free returns and exchanges are made easy in our online portal. Returns can take up to 15 working days once the parcel arrives back with us. Start a return or exchange.

Our Customer Service promise:

At HOKA, your feedback is important to us and we carefully read your reviews for Europe. Our Customer Service team is always here to help you find joy in movement.

Contact our Customer Services

Contact info

3.7

Average

TrustScore 3.5 out of 5

14K reviews

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3.7

All reviews

(13,685)

3,482 reviews in the last 12 months

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Rated 5 out of 5 stars

Outstanding customer service and care !

Outstanding customer service and care !
This was my very first order with HOKA. Unfortunately, my parcel didn’t manage to arrive, but I am still giving them 5 stars purely because of their incredible customer service team.
​From start to finish, the support was top-notch. Everyone I interacted with was extremely kind, polite, respectful, and fast to respond. They made a frustrating situation so easy and stress-free, supporting me at every step until everything was fully resolved.
​It’s rare to experience such genuine care for customers. Even though my first order didn't reach me, this experience proved that HOKA is a brand you can truly trust. I will definitely be giving them another try in the future! A huge thank you to the whole team!

July 28, 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi there,

We are truly grateful for your incredibly kind words and the five-star rating, especially given the issue with your first order. We understand how frustrating it can be when a parcel doesn't arrive as expected, and we sincerely appreciate your patience and understanding throughout that process.

Kind regards,
Mia

It means a great deal to us that our customer care team was able to turn a challenging situation into a positive experience for you. We are very proud of our team's dedication to providing supportive, respectful, and efficient service. Knowing that we earned your trust and that you plan to give us another try is the best feedback we could receive. Thank you for recognizing our commitment to our customers.

Please contact customerservicesuk@hoka.com if you have any questions.

Hoka

Rated 1 out of 5 stars

I have been buying HOKAs since they…

I have been buying HOKAs since they came to UK - only shoes i run in - god knows how many bought over the years. Currently have 9 pairs for mix of running and general use. Bought Cielo X 1 and upper so flimsy they're functionally useless and Hoka response was essentially "too bad". I bought from another retualer but as I am nt making a WARRANTY CLAIM, i reache dout to HOKA CUSTOMER SERVICE WHICH WAS A JOKE. Kept telling me contact retailer despite me explaining repeatedly not a warranty claim - assumed they would say something like "sorry you had a bad experience - how can we make it right?" Instead keep telling to contact retailer...STILL DOING IT as per reply below

July 27, 2026
Unprompted review
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Reply from Hoka

Hi Matt,

I am truly sorry to hear about your disappointing experience with the Cielo X 1 and the subsequent interaction with our customer service team. I have taken a look into this and can see your item was purchased from another retailer, I can see our team recommended reaching out to them for further assistance with your warranty query.

Please contact customerservicesuk@hoka.com if you have any further questions.

Kind regards,
Mia

Rated 5 out of 5 stars

I bought Hoka shoes today from the shop…

I bought Hoka shoes today from the shop at Manawa Bay in Manukau, Auckland. I was so impressed with the young salesman who I think was from Ukraine as he really knew his stuff and sold me exactly the width and size I needed for my feet problem. I will be sending others to experience his wonderful knowledge of your products.

July 28, 2026
Unprompted review
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Reply from Hoka

Hi Carmen,

Thank you for your wonderful review! We are so pleased to hear about your positive experience and that our team member was able to provide such excellent service and product knowledge. We appreciate your kind words and look forward to welcoming more customers.

Kind regards,
Mia

Rated 1 out of 5 stars

Hoka JUNK has a major design flaw and many people complain of it

I have been a loyal Hoka wearer for 4 years... but the Gaviota is JUNK and has stopped me from buying anything from Hoka again. Hoka has lost about $600 a year in sales from me if not more as I buy running and walking shoes several times per year. This is my 2nd pair of Gaviotas at $200 each and within 3 months they are useless despite only being used for walking! The padding in the heel area is junk quality and decomposes far too fast with the plastic heel cup getting exposed. Being as sharp as a knife, it cuts my achilles to shreds. I didn't pay $200 plus tax to be in agony when I walk and get open wounds on the back of my feet! This is a major design and manufacturing flaw that is easily fixable and many people complain of it. It just take a bit of investment in material quality and overall quality control. However, Hoka does nothing because of being profit- hungry. With over $400 wasted in 6 months, and many customers with this problem, Hoka has to do something or end up just another false prophet "has been"... a maker of for-profit junk like Puma and sketchers. Very disappointed in Hoka junk shoes.

Update:

Mia from Hoka says she can't do a thing and that I should go to the USA Team. What USA Team??? There is NO HOKA USA on Trustpilot that I can see!!! And tellingly the url being used here on Trustpilot and Facebook is www hoka.com which IS the USA and global url. This is simply a runaround and deflection of a known and serious problem and liability HOKA are avoiding for customers. Really bad character for Hoka.

July 20, 2026
Unprompted review
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Reply from Hoka

Hi there,

I am sorry to hear about your extremely disappointing experience with the Gaviota shoes and the issues you've encountered. We understand your frustration, especially as a loyal customer for many years. As we are HOKA EU we would kindly recommend reaching out to our US team if you needed any further advise or assistance with this.

Kind regards,
Mia

Rated 1 out of 5 stars

Went online to buy a pair of shoes from…

Went online to buy a pair of shoes from Hoka, heard they were a good shoe when I found a pair I want went to check out. I found that they do not support military or veterans no discount nothing.
I would not recommend buying from them if they can’t support our veterans and our military.

July 27, 2026
Unprompted review
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Reply from Hoka

Hi there,

I am sorry to hear of your disappointment regarding our discount policies. I will be sure to pass this feedback on to our US team as we are HOKA EU.

Kind regards,
Mia

Rated 1 out of 5 stars

Do not go near these guys - shoes not fit for purpose

Do not go near these guys. Shoes are not fit for purpose. The foam on the sole of one of the shoes has collapsed with minimal use and neither the retailer or manufacture are interested. 3 of my family member have all had issues with the soles on the clifton shoe failing and Hoka simply do not care.

I used their machine to asess my foot and buy a shoe that would be suitable for my feet, the recommended shoe sole failed after never even having been run in and only on 1 shoe. They claim its my biomechanics that's caused the foam to fail, without even seeing my foot and without considering that the shoe was the recommended shoe for my foot and gait... No other shoes have ever had this problem so I their shoes are clearly not fit for purpose.

Take your money elsewhere and buy shoes that are fit for purpose and from a company that is prepared to provide half decent customer service.

July 27, 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi there,

I am sorry to hear about your disappointing experience with our shoes and the issues you and your family members have encountered with the soles. Your feedback regarding the durability and the customer service you received is very important to us, and we have passed it on to our team for review.

I would kindly recommend contacting our team at customerservicesuk@hoka.com if you have any further questions.

Kind regards,
Mia

Rated 5 out of 5 stars

Top service

July 27, 2026
Hoka logo

Reply from Hoka

Hi Magne,

Thank you for your kind review, I am pleased to hear you received good service.

Kind regards,
Mia

Rated 3 out of 5 stars

Hoka quality is diminishing but prices remain high

I stand and walk on concrete for 9 hours a day in my job so having the most comfortable shoes is very important. I’ve found nothing better than Hoka Bondi extra wide shoes until the last few pairs I’ve purchased. The price is crazy at $165 a pair but I was willing to pay it for comfort. The last 3 pairs I’ve had have broken down in 4 months time where I used to get almost a year out of them. I will no longer spend that kind of money for lesser quality and have switched to another brand. It’s disappointing.

March 8, 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Lisa,

I am truly sorry to hear about your recent experience with the durability of our shoes. We understand how crucial comfortable footwear is for your work, and it's disappointing that our product no longer meets your expectations for longevity. Your feedback regarding the change in quality is very important to us, and we will share it with our product development team.

Kind regards,
Mia

Rated 1 out of 5 stars

Absolutely disappointed

Absolutely disappointed. After years of loyalty, I've realized Hoka's customer service is non-existent. You only get an AI chatbot, 'Maria,' who switches between Portuguese and English while giving completely useless, incorrect advice. Shame on Hoka for reaching this low point. Never again

July 26, 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Lid,

Thank you for sharing your feedback regarding your recent experience. We sincerely apologise for the frustration and disappointment you've encountered with our customer service. I would of course be happy to help, I have requested some additional information from you, once received a member of the team will be in touch.

Kind regards,
Mia

Rated 2 out of 5 stars

I bought the Hoka Mach 6 Road Running…

I bought the Hoka Mach 6 Road Running shoes from REI in Bellevue, WA less than a year ago, and the heel collar fabric on both shoes has already torn and frayed badly — not what I'd expect from a premium running shoe. What's more frustrating is this isn't the first time: my previous pair of Hokas had the exact same problem and I am seeing other customers making similar complains, so at this point it feels like a real quality control issue rather than bad luck. Love the comfort and ride, but I can't justify paying this much for shoes that don't hold up. Hoka, please look into this.

July 24, 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Ravi,

I am sorry to hear about the issues you've experienced with the heel collar fabric on your Hoka Mach 6 shoess. We understand how frustrating this must be for you.

As we are HOKA EU, I would kindly recommend reaching out to our US team for further assistance with us by following the link below:

https://www.hoka.com/en/us/

Kind regards,
Mia

Rated 1 out of 5 stars

HOKA does not stand by their product

DECKERS brand (HOKA) does not stand by their product. After 6 months of wearing their shoe the front sole started to come apart and when I reached out to the company regarding the warranty, and sent them pictures of the defective sole and lack of workmanship they stated that it does not meet the qualifications specifically, “this warranty does not cover defects arising from normal wear and tear, misuse, product alteration, or negligence.” I would not buy this product ever again. For the price of $155 a pair I would expect a company to stand by their product. Many companies make a comparable or better shoe for that price or cheaper. Do your research.

July 10, 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Frank,

I am truly sorry to hear about your disappointing experience with the durability of your shoes and the outcome of your warranty claim. I have passed this feedback on to our US team as we are HOKA EU and someone will be in touch shortly.

Kind regards,
Mia

Rated 2 out of 5 stars

I am extremely disappointed with my…

I am extremely disappointed with my experience with HOKA’s customer service and product durability. I purchased three pairs of HOKA shoes because I genuinely loved the comfort and performance of the brand, and I regularly recommended them to others. Unfortunately, two out of the three pairs developed the same issue where the back of the heel completely ripped apart, making the shoes unusable.

I reached out to HOKA for assistance, hoping they would stand behind their product and help address what appears to be a repeated durability issue. Unfortunately, because the shoes were purchased from a retailer that HOKA does not consider an authorized retailer, they refused to provide any warranty support or assistance, despite the fact that I own multiple pairs and experienced the same failure more than once.

I understand that companies have policies, but it is disappointing that a brand I supported and recommended so highly was unwilling to help when there was a clear quality concern with the product itself. If you purchase HOKA shoes, be aware that where you buy them may determine whether the company will stand behind the product, even if you are experiencing a legitimate issue with the shoes.

July 24, 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi km,

Thank you for sharing your detailed feedback. I am sorry to hear about your disappointment with the durability of your shoes and your experience with our customer service.

Please contact our US team if you have any further questions as we are HOKA EU.

Kind regards,
Mia

Rated 5 out of 5 stars

Very pleased with Hoka slides once I…

Very pleased with Hoka slides once I got the right size

July 21, 2026
Hoka logo

Reply from Hoka

Hi Pauline,

I am so happy to hear that you found the perfect size and are pleased with your HOKA slides! We appreciate your kind words.

Best regards,
Mia

Rated 1 out of 5 stars

Bought W Gaviota due to Dicks Sporting…

Bought W Gaviota due to Dicks Sporting Goods being out of Bondi’s. After first night working in ICU with new sneakers I starting having severe back pain, on second night could barely walk. Had to call out sick and rest next night. My mom called and said she had a friend that had a similar experience and after doing an MRI it was the sneakers. Same situation here. Called HOKA customer service- useless and does not stand behind their product but gladly take your money. Google HOKA shoes and back and leg pain.

July 24, 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Karen,

I am truly sorry to hear about the severe back pain you experienced. We understand your frustration and disappointment with the product and your interaction with our customer service team. I have forwarded this feedback on to our US team as we are HOKA EU and someone will be in touch shortly to assist further.

Kind regards,
Mia

Rated 5 out of 5 stars

Yep delivered very quickly 24hrs as…

Yep delivered very quickly 24hrs as opposed to Mizuno who took 11days. That's it now, have my compliment of trainers so will persist with unsubscribing...however like all brands, shirts, shoes etc I know you will plague my inbox as its a no cost solution...except for my time and memory capacity!

July 24, 2026
Hoka logo

Reply from Hoka

Hi Graeme,

I appreciate you taking the time to share your feedback. We're pleased to hear about the quick delivery of your order. We understand your concerns regarding email communications and will ensure your unsubscribe request is processed efficiently.

Kind regards,
Mia

Rated 1 out of 5 stars

Hoka is not refunding me until I fix their mistake

On July 12, 2026, I paid $209.05 for a pair of women's Transport 2 sneakers and instead received a $65 pair of men's slides I never ordered. I was then told that, as a condition of receiving my own refund, I had to personally drive to a UPS location and wait to return Hoka's mistake.

This was entirely Hoka's error, yet resolving it has fallen entirely on me.

1. The support chatbot was not helpful and repeatedly told me I needed to return the shoes I was sent.
2. I then called customer support and was on and off hold for 35 minutes. No manager was available, and I was told someone would call me back.
3. When the callback came, the only options presented were: (1) treat the shipment as a return: physically returning the wrong item in order to receive my full refund, plus a 20% discount on a future purchase; or (2) treat it as an exchange for another item. The only alternative to driving to UPS myself was scheduling a UPS home pickup, at my own cost.

At no point was I offered the obvious resolution, a refund, or the correct item Hoka was responsible for sending, without first making me spend time, travel, and money to correct Hoka's error.

I would also note that the 20% discount roughly equals the $34.05 I already paid in shipping and tax on this order.

To recover my own money, I drove 30 minutes round trip, paid for gas, and waited over an hour at UPS to return an item I never ordered.

This is not a return or an exchange. It is Hoka conditioning my refund on my willingness to fix the company's shipping error myself, at my own cost in time, travel, and money.

Every other retailer I have dealt with in a similar situation has apologized and immediately issued a refund or shipped the correct item, without requiring the customer to fix the company's mistake first.

I have loved the Hoka brand, but without a meaningful resolution to this matter, this will absolutely be my last purchase from Hoka.

July 14, 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Haleigh,

I am truly sorry to hear about the incredibly frustrating experience you've had with your recent order. I have passed this feedback on to our US team who will be in touch to assist further as we are HOKA EU.

Kind regards,
Mia

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