SW Car Supermarket 

Recently I purchased a Mini Cooper, the salesman George was very helpful and not at all pressuring. The car was well prepared, but unfortunately the only issue I had was that when collecting the car, I had 2 keys but only 1 worked with my car. I immediately contacted the service team when I got home with the car, and dealt with Isaac who I worked with to resolve the issue. I am very pleased with the car I chose, it is an immaculate metallic blue Mini that drives brilliantly.

Great company I never bought a car sadly I wish I did it was a Nissan nivara! But just to indecisive coral was amazing and helped so much thank you again when I can make my mind up hopefully I will get a car from you guys

Canadian Chris

Excellent service, Coral was great. Helped me pick the best car and got a great price for part exchange. Even helped me convince my partner to let me drive it home in the same day. 😄

George was very helpful and made us laugh quite a lot!

Shocking!!!
After seeing a car I liked I emailed SW car supermarket to be told this was still available and was I wanting to go view the car. In the space of the 20 minutes between replies the car’s price had increased by £1500. I still was interested in this car so drove over to the showroom. I was greeted by a man who asked me what I was interested in and what budget I had. He then tried to sell me 2 cars £8000 over my budget. After saying no I had seen a car online but they had increased the price he then went out of his way to try and bring the price back down. After failing to do so he then asked if it was a cash payment or finance. After numerous times of telling him it was cash he still pushed for me to try finance and wanted me to sign up then and there. I don’t feel like this is a good way to get customers at all and instead of helping a customer you then lost out on a £15000 sale!!

Was very disappointed with the service. My allocated slot was 12 noon to see & take Car away? 16.30 finally drove of the forecourt. No mot certificate with paperwork & still managed to get my Surname wrong with the log book? Don't use them. I won't never again

Fantastic service from the sales and collection team! Found the car of my dreams at an great price.
Salesman are helpful, thank you George for all your help.
Sadly two days after picking the car up the engine management light came on, while driving home.

Bearing in mind I had hardly used it. Once to the supermarket and then a short trip out for lunch.
Luckily my nephew works for Audi and so we stopped off on the way home so he could use his diagnostics on the car.

Thankfully it was nothing that would stop the car being driven. I called SW Supermarket the next day but had trouble getting through, so used the online chat and was advised somebody would call me back.

I was called back as promised but was at work and missed the call from Izaac. I returned the call but Izaac was unable to take my call. The man I spoke with suggested I take the car into them so they can have a look. I advised that the issue had been diagnosed and that I am not local to Peterborough so taking the car back to Peterborough isn't convenient. To which the man advised that if I emailed them a quote for the repair I could get the vehicle fixed closer to home.

I was happy with this and as advised I emailed a quote to the service email address the next evening (Tuesday 03/08/2021).

By 1pm today (Wednesday 04/08/2021) I had not heard anything from SW Supermarket and so called to follow up on the email I had sent. I was advised that they had not received the email and was asked to resend it. This felt as though I was being fobbed off a little and so I asked the man to wait on the phone and I would resend the email straightaway. The man confirmed that they had received the email this time but I would need to speak with Izaac as he is senior, so he would get Izaac to call me back.

I have not received a call back from Izaac nor a response to the email. As much as I like my new car, I would like to know where I stand so that the car can be returned if the fault can not be resolved.

I do not tend to take the reviews I read on places as gospel. You find that majority of people will only leave a review if they are unhappy and my view is that there are always two sides to a story.
However, I do hope that I get to see more of the great customer service provided at the start and that my situation does not end in a complaint .

Please avoid this place. Read the newest reviews on your popular search engine...0 customer service. Complete lack of care for you and just want to push as many cars out as quickly as possible

Quick shout out to Isaac in the service department. Great service with a very professional and confident approach. Was totally amazed to hear he has only recently left school and joined SW. Many experienced heads would not come close to his welcoming approach. Big future Isaac. Well done and thank you 👍😁

I do not recommend these at all. I purchased a car back in April, and it’s been nothing but hassle and stress. The staff lie, they ignore you, they con you, they tell you everything you want to hear, until you’ve paid for the car, then it goes down hill swiftly. My car arrived, not in the condition I was promised. It was then a battle and a fight to get it returned and sorted. Had someone not have been so forceful as me, they’d of been stuck with the car as it was. When they finally did the work requested, the car then was returned to me, with all silver paint over the steering wheel, which won’t come off. Complete bunch of clowns! Alex Blake totally conned me and mis-sold me the warranty for £1499. I then had another battle trying to get it removed. I was stuck with 2 huge finances on my credit report for 3 months, even though I only ever had one car and one agreement because sw car supermarket wouldnt pay the finance company the warranty money back. Again I had to chase and chase to get this sorted. My car is now telling me it needs a service, it should have been done in April before I received the car. I’ve emailed both alistair and alex at sw car supermarket numerous times about this and they think it’s ok to ignore me. This is obviously normal practise with this company. The only good thing about this company was Anthony, and he’s now left! They’ve had ample time to respond to me, and haven’t. I’m now in the process of opening a claim against them in the small claims court. Company’s should not be able to carry on like this. They are a complete joke. They also don’t allow reviews on Facebook which I think says a lot about a company in itself. If you scroll down, and look at the replies from sw car supermarket to people’s reviews , it’s obvious how rude and arrogant they are. Very embarrassing to read.

Sw car supermarket has given us an amazing and dedicated customer service by George , the best service we have ever had whilst looking for a car we highly appreciate it.

All the staff are super friendly and helpful especially a lady who helped me called Coral. Her and her colleagues made sure that I was comfortable and helped me a lot with the paperwork. They were very detailed with everything and answered any questions i had with a kind response. Coral also never left me until all the paperwork was done and was super nice. I 100% recommended this place and if i needed to, I would go here again!

Update: car finally collected and 3 weeks later we are still waiting for refund.. Interestingly less than 20 minutes from updating this and its sorted. Hallelujah.

Sadly giving 0 stars is not an option. Worst customer service ever from Lee and just as poor from John Marshall. All started when our transporter arrived to collect the car in arranged date only to find that it wasn't ready and was infact still in getting paint work repaired, this is despite the garage calling us to tell us that the car was ready 2 hours before. According to Lee the damage was only picked up that day and we were "lucky he noticed" asked why cars aren't checked before being sent out and was told he's "banging out 800 cars a months and we don't have time to check them all". One week later the car was sent up but only made it half way when it ran into problems and had to go back down to be repaired... Finally 10 days after the original date the car was delivered. Alarm bells started ringing straight away when the delivery driver told us "the clutch is sticking but it's a known fault so don't worry". Lee of course by this point is not returning any calls. Within 24 hours the clutch went and the car had to be recovered, a local garage have the car a thorough check and found several defects with the vehicle including a major safety issue.

Nobody at SW was interested in resolving and it was more than a week after first trying to speak to Lee or John that John finally got in touch. We sent the defect report and John agreed to get the car collected. It's 4 weeks on Tuesday and the car is still lying where it broke down, excuse after excuse has been given and meanwhile I am stuck paying for a car that we rejected 48 hours after taking delivery and unable to move forward to purchase something else. This has caused huge stress to myself and financial pressure relying on taxis to get to and from work nobody is intrested.

Do yourself a favour and don't touch this place with a barge pole.

p.s John if your reading this please return my calls!!!

I would like to say a massive thank you to coral monaghan for all her help through the process of buying my new car, coral was so helpful, professional, and answered all my questions.
I will highly recommend anyone to this great customer service. Thank you coral

I can not thank coral Monaghan enough for all the help with getting my new car she was always keeping my in the loop threw the whole process and helped me with advise she went above and beyond happy customer ♥️

I had purchased a car from SW car supermarket recently. I had a good idea of what I wanted from the online showroom.
Once I had arrived on site, we a looked at the car in question and took for a test drive. At no point was the salesman (Kev) trying to tempt me to something else, or give the usual rubbish sales patter. It was actually quite refreshing that all the staff we're friendly and not pushy.

The sale in store was quick, paperwork fluid and the turn around for collection was within a few days which suited me.

There was a slight issue with the car a few weeks later (a bearing). The car was booked in and attempted the repair within a day. Unfortunately this didn't happen, but I was given a nice clean courtesy car for a few days. The repair was made, no quibble.

The experience overall was very good.

I got in touch with Corol from SW Cars a month ago. Corol has been an absolute pressure to do business with from the start till the date of vehicle purchase (today). She was very friendly and helpful, and answered all my questions and stayed in touch throughout. Thank you Carol!!!

We visited on two occasions, checking out different cars each time. We appreciated that the staff weren't pushy, and seemed to offer genuine "what I would do" type of advice. They didn't try hard to sell us anything that wasn't right for us and it was easy to walk away. Having that kind of experience on our first visit made us come back and try again. Joao ("Jay") was chill, helpful, and kind. He even test drove our target car before we got there, saying he likes to test them a little harder than the client typically does, because people are usually a bit cautious, so he can really feel the suspension and cornering. My wife felt the driving ergonomics were a bit awkward, and he helped us dial it in and take a second test drive to try it out. He negotiated a good deal with us in the end - only starting to work the sale once it was actually a mutual benefit. We really did want the car at that point and he worked out some perks to entice us to grab it then instead of continuing on to more test drives at other locations. We were totally happy with the deal in the end. It's going through the service checks so we haven't picked it up and brought it home yet. If anything is awry, we'll update this post! So far though, our experiences at this place are a world apart from many small, sleazy dealerships we visited around Peterborough! Definitely recommend.

Purchased a car from Peterborough. I wanted to speak to the salesman about the extended warranty after leaving 11 messages I gave up. Having collected the and despite it supposed to have an 114 point check (yea right) as we left the garage the tyre light warning came on we were told to call the service department. To date we have called over 14 times mostly you are on hold for over 40 minutes then give up or if you do get through the answer is always the same "someone will call you back" but as with the salesman no one has called back. Last night we tried to circumvent the procedure, we pressed the sales option and it was answered immediately we left yet another message and yet again no one has called back. So if you want to buy a car from nothing other than a bunch of back street traders with a large showroom then buy from here. However if you want even a shred of customer service you are better off buying from one of the descent garages around. The warranty isn't worth the paper it's written on. I have no doubt they will reply with some smarmy response telling me to ring the garage, to be quite honest we are past that now we have much better things to do with our time

Extremely pleasant staff, Joao Rua in particular looked after me very well and provided a good insight into the services offered. Once Joao handed me over to sales manager Craig, he was able to help in getting an excellent deal on my vehicle. I felt comfortable throughout and overall had a great experience.
Manot Abbott