SW Car Supermarket 

Fantastic experience got a great deal on a fantastic car. There wasn't any pressure to buy everything was explained properly.

The hand over from Jamie was very professional and friendly!
He answered all my questions and did a very good job in making sure I had an easy transition to my new car.
Would definitely recommend Jamie

SW kept me waiting over 2 hours on collection day - I had an appointment, I would have been happy with a small delay but this was ridiculous. And even a short text/email to explain would have gone a long way to placating me. There were plenty of staff around seemingly doing nothing useful; everyone I asked to look into the delay passed the buck. Late home, so lost money due to missed work.

Finally got the keys, to find that the issues that I had flagged when I looked at the car initially have not been sorted, again no apology or heads-up.

After some motorway miles I find that both rear tyres are borderline illegal (one with very uneven wear, one with cracked sidewall). I know - caveat emptor - but letting me leave the forecourt with the tyres in that state is not a good look. Just paid £300 for new tyres.

I phoned 2 days ago and was assured that a manager would call me back urgently. Of course I'm still waiting.

I really wanted to be positive in my review, the initial experience was positive with no pushy sales people and went really smooth….however today when I went to collect the car things took a turn for the worse. I was kept waiting for 1 1/2hrs because the car wasn’t ready due to it still needing a valet, I must admit the wait wasn’t worth it as the valet was very poor and will be done properly this weekend, I doubt the ceramic coating was done as well as there was still dirt on the car. When the car arrived, the work that was agreed when I first viewed the car hadn’t been done, they had had 10 days to sort it but the dent was still there. Buying a new car should be an exciting time, but I felt let down by the collection today. They did offer a very small discount to cover the cost of repair, but that’s not really the point.

Very welcoming staff and very helpful. 5 star service from Adam and Tom great sales men with great customer service! Would highly recommend!

I bought 4day ago, a BMW 320, they made full service and they lied to us about updated the sistem, they told us if we go to the BMW service with invoice they will able to do it. But they dont...and now on the computer of the car its a warning abot service. Dont trut them... we pay a lot of money for bad services and lies. I went ther to ask and to complaining and they treated me disrespectful. Before the take the money from you they are so nice and so kind and after if you have problems they treat you without respect. On the website they writhing that "7 day money guaranteed"... no its not... its a BIG lie... People dont let them to fool with your money. I am soooo disappointed. And i payes extra 799£ for 1.5yeara warranty...why they do this if they cant put it in the sistem... or why they dont mention before, that they can't update the sistem

Was told car was ready to collect so drove 2 hrs to Peterborough to collect. When i arrived was told the car wasnt ready ?? They said all they had to do was MOT it so i agreed to wait 1 1/2 hrs while it was done. Finally got to see the car, the work they had promised to do ( scratch on bonnet and scratch on door ) hadnt been done. Although i was spending a lot of money on the car i couldnt be bothered to refuse the car so agreed a slight reduction in the price so that i could get the work done myself. Really not happy with the whole day overall, i now have to have the hassle of getting the scratches done myself. Very disappointing.

Although the staff were very helpful, and a big shout to Callum for his assistance in getting my new car, it would seem that sw are to big for their own good. It takes ages to speak to someone as everyone is so busy, but, when you do, the service is very good. The very busy nature of all staff did mean that certain items got dropped on the PDI and I have to go back to get them sorted, even though they were highlighted at the test drive. That said, once they were recognised as missing, the staff were very quick and helpful in getting things sorted.

Very friendly and helpful staff! Nicelu presented showroom and was happy I could still go for a test drive. Thanks to Callum for helping to sort out the best finance plan for me!

Paid deposit on Mercedes with 27k miles in advert and on the clock. Checked past MOTs when I got home and found that the car had already done 34k miles two years earlier. I would not like to think how many miles it had actually done. Given many excuses which all sounded total rubbish. Still waiting a week later for a refund after many many promises. Will be passing details over to Trading Standards as this a shocking way to do business.
Just looked at their website and the car is back on sale still showing 27k miles on it. UNBELIEVABLE...... BEWARE

SW cars was very professional and very quick in sorting out the paperwork.

First point of contact very good from both Luke and Olivia. I hope the car I am going to view is just as good.

Do not buy from this company, they lied to us, bought a Range Rover Evoque, couldn’t even find keys and SD card when we went to pick it up! The salesman said he checked it when we were there, obviously didn’t!
Then were sat down where they tried to add everything they could to the sale!
Anyway, we ended up cancelling before picking the vehicle up, as it wasn’t as described!
They then STILL TOOK THE MONEY from Black Horse Finance and wouldn’t pay it back because the business manager was ‘on holiday’, like he’s the only person that can process the refund!
Absolute joke of a business and liars!
Go to a main dealer!!!
And by the way, there was another customer in there on the next table having a similar experience!

Rav looked after myself and my partner when buying new cars at the same time. He made us both feel comfortable and sorted the keys for cars we both wanted to see quickly.
He helped us find cars in our price range and took care of us to make sure they were the right cars for us.
Even when needing the air con re-gassing SW Car Supermarket fixed that with no hassle.
We both said we’d happily deal with Rav again. He even made the effort to come and see us when we picked our cars up!

Easy to contact and extremely helpful staff (especially Isaac). I contacted the service department and they were prompt with resolving my query.
The store was welcoming and made the process of purchasing my new car as straight forward as possible in the current coronavirus climate.

After care has been nothing short of superb. Anything and everything that SW could do, they have done. Any issues at all have been dealt with and sorted. Isaac from the service department has been brilliant and taken care of us brilliantly.

I purchased a Mitsubishi Outlander from SW Car Supermarket in April 2021, car developed cabin heating issues that I reported to SW service department. I spoke with Isaac Hanif who help me on the process of rectifying this issue. I was asked to take the car to local Mitsubishi dealer for diagnostic that costed £79.00, SW paid for the diagnostic. Mitsubishi identified significant amount of work to rectify the heating issue. Final total cost was £1272. Isaac negotiated with SW aftercare managers and helped in securing authorisation for me to proceed with the work via local Mitsubishi dealer. I sent the invoice for the completed work to Isaac, who forwarded it to his accounts department, the money was in my account within 2days. Based on my experience, I will highly recommend SW Car supermarket for the motoring needs, and many thanks to Isaac for his help throughout.

spoken to zander and he is very pleasant and knowledgeable and guided me to the right car

We had a lovely experience with George, he was respectful of our budget, there was no pressure to buy and he helped us to get a car that was beyond anything we thought we could afford. We had a very welcome greeting and were treated like royalty. George was not pushy and had a great knowledge of the cars. He was probably one of the best car salesman we have ever dealt with. Once we chose our car we were passed to Anjam who was also very friendly and knowledgeable about the finance part and a lovely finish to the whole process. Thank you for helping us get our amazing new car that we will collect in a week.

Had an outstanding customer service experience. Antony went above and beyond to deliver fantastic customer service and was very patient, working around my work hours to get me a full windscreen replacement. Nice chat on the day, great chap, would recommend. Deserves a promotion in my opinion.