I recently moved to AJ Bell after experiencing ongoing issues with Standard Life. The experience has been very good. I have now transferred two pensions to them and are currently transferring my SL pe... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Having had one of my shares recently delisted on the London exchange and transferred to the New York Exchange I tried to sell the shares on line. Ifound that the system couldn't obtain a price but sug... See more
Company replied
I asked for assistance. The response was swift, clear and accurate. The website is easy to use as is the app. Charges are very reasonable, cheap when you consider the quality customer service and... See more
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I was having problems trying to access my old account and Alex at A J Bell was very helpful sorting it out. Basically I thought there was a problem with my password or username but it wasn't that aft... See more
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Company details
Written by the company
AJ Bell is one of the UK's largest investment platforms, with assets under administration of £121.5 billion and 762,000 customers.
Contact info
4 Exchange Quay, M5 3EE, Salford, United Kingdom
- ajbell.co.uk
4.8
Excellent
16K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
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Phone call answered quickly
My phone call was answered very quickly by a real person who was polite and knowledgeable and resolved my query straight away.
July 25, 2026
Reply from AJ Bell
Good morning Julian
We're so pleased to hear your call was answered quickly by someone who was polite and knowledgeable, and that your query was resolved straight away. Thank you for your kind feedback!
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Good company - happy so far
Transferred over my pension from Quilter and it took 13 weeks! Slow but I was in no great hurry. All done now, ISA transferring too - hopefully that’s quicker! Communication is ok. Amazon rewards for switches are good. Enjoying learning how to self manage and invest - just hoping for a good return!
July 27, 2026
Unprompted review
Reply from AJ Bell
Good morning Rochelle
Thank you for leaving us a review! We're thrilled to hear that you've had a positive experience with us. We truly appreciate your support.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Elle understood exactly what I was…
Elle understood exactly what I was trying to achieve , and made it a very easy and rewarding call . I needed assistance with the web site and she saved me a lot of time finding what I needed to manage my investment.
July 27, 2026
Reply from AJ Bell
Good morning David
We are so pleased to hear you had such a positive experience with our team. We're delighted that our colleague understood your needs and made your call easy.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Raymond was very helpful and patient
Raymond was very helpful and patient.
He explained what I needed to know.
He was very polite. And understanding
Well done Ray
July 27, 2026
Reply from AJ Bell
Good morning Adrian
Thank you for your wonderful review! We're so pleased to hear that our team member was helpful, patient, polite, and understanding. We appreciate you sharing your positive experience with us.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Very professional helpful advice
Th operative was very professional he understood my questions and gave me the information I needed to proceed with my transaction.
He waited on the phone to ensure I did it correctly.
July 27, 2026
Reply from AJ Bell
Good morning Sue
We are so pleased to hear you had such a positive experience with our team. Thank you for your kind feedback regarding our professional and helpful service!
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Needed some info and help the young…
Needed some info and help the young lady who assisted me was brilliant helpful polite and knowledgable.
July 27, 2026
Reply from AJ Bell
Good morning
We're delighted to hear that our team member was brilliant, helpful, polite, and knowledgeable when assisting you with the information you needed. Thank you for your kind feedback!
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
EXCELLENT ATTITUDE
ATTITUDE. The person concerned (Adam) ‘went the extra mile or even 2 miles ‘
Apart from fully answering my questions he anticipated others that I should have asked too!
July 27, 2026
Reply from AJ Bell
Good morning Rodney
We're so glad to hear about your positive experience and that our team went above and beyond to assist you. We truly appreciate your kind words and feedback!
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Reply from AJ Bell
Good morning Mr Radburnj
Thank you for your wonderful review! We are so pleased to hear that you found our service very helpful. We appreciate your kind words and are glad we could assist.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
answered the call quickly and answered…
answered the call quickly and answered my question
July 27, 2026
Reply from AJ Bell
Good morning Samantha
Thank you for your feedback! We're pleased to hear that your call was answered quickly and that we could help with your question. We appreciate you taking the time to share your experience.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
The person I spoke to was very polite…
The person I spoke to was very polite and friendly and was able to advise me on how to resolve my issue.
July 27, 2026
Reply from AJ Bell
Good morning Chris
We're so pleased to hear that our team member was polite and friendly and could help you in resolving your issue. Thank you for your kind feedback!
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Super help from Jamie Pardoe
i wanted to open a Dealing Account to add to my SIPP and ISA account by transferring funds from my new bank. Jamie Pardoe talked me through the whole minefield of screens and data required required in the most patient and considerate manner - a really welcome voice for the digitally disabled. Well done Jamie!
July 27, 2026
Unprompted review
Reply from AJ Bell
Good morning David
Thank you for your wonderful feedback! We're so pleased to hear that our team member was patient and considerate in guiding you through the process of setting up your Dealing Account. We appreciate your kind words.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Reply from AJ Bell
Good morning Naresh
We're so pleased to hear that you received exceptional service and found our company great. Thank you for your kind words and for taking the time to leave us a review!
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
I recently transferred my Halifax Share…
I recently transferred my Halifax Share Dealing Account to AJ Bell, and I was pleasantly surprised by how straightforward the process was.
The online transfer form was clear and easy to complete. I simply entered my Halifax account details, submitted the request, and AJ Bell took care of the rest. The whole application only took a few minutes, and I received confirmation that the transfer was underway.
If you're thinking about moving your investments to AJ Bell, the transfer process is simple, user-friendly, and hassle-free. Based on my experience, I would definitely recommend it.
July 12, 2026
Reply from AJ Bell
Good morning Thant
We are so pleased to hear about your positive experience transferring your Dealing account to us. It's wonderful to know that the online transfer form was clear and easy to complete, and that the process was straightforward and hassle-free for you. We truly appreciate you recommending our services based on your experience. Thank you for your kind words!
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Reply from AJ Bell
Good morning John
We're so pleased you found our staff member understanding and helpful. Thank you for your kind words and for taking the time to share your feedback! We really appreciate it.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
secure and efficient
Firstly I feel confident that my funds are secure and that their security is always in their mind in any correspondence and action. I recently contacted them and was impressed by the speed in which they dealt with my request. Their web site is easy to use after a little investigation.
July 24, 2026
Reply from AJ Bell
Good morning David
Thank you for your wonderful feedback! We're delighted to hear that you feel confident about the security of your funds and that our team handled your request quickly. We're also pleased that you find our website easy to use.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Fantastic customer service phone call
Fantastic, friendly and above all, helpful customer service. My phone call was answered immediately and the advisor, Tom, took the time to answer my query and escalate it to the relevant team.
July 27, 2026
Reply from AJ Bell
Good morning
We're delighted to hear that your phone call was answered immediately and that our agent took the time to answer your query and escalate it to the relevant team. Thank you for your kind words about our customer service!
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Great customer service
Great customer service. My query was handled so easily and I was offered additional information that I hadn’t thought of which was really helpful - thank you!
July 27, 2026
Reply from AJ Bell
Good morning Beth
Thank you for leaving us a review! We're delighted to hear that your query was handled so easily and that the additional information provided was helpful.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Very fast and efficient
I had a problem in Login, which was really quickly solved by a really effective customer services team
July 27, 2026
Unprompted review
Reply from AJ Bell
Good morning Graham
We're so pleased our customer services team was able to quickly and effectively resolve your login issue. Thank you for your kind feedback!
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
All very straight forward
All very straight forward. When I had a query I was able to phone a person…. Not a bot….. and my issue was resolved very quickly. Very impressed.
July 27, 2026
Reply from AJ Bell
Good morning Chris
Thank you for leaving us a review! We're really pleased to hear that you found everything straightforward and that your query was resolved quickly by a person.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
Reply from AJ Bell
Good morning Peter
Thank you for your kind review! We're delighted to hear that our team were so friendly and knowledgeable.
If you have any further queries, please don't hesitate to get in touch.
Best wishes
Joe
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