Lings Reviews 2,733

TrustScore 5 out of 5

4.8

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for being polite, knowledgeable, and helpful, creating a pleasant and pressure-free buying experience. Many people highlight the exceptional service, noting the efficiency and ease of the process, from initial inquiries to delivery. Consumers are particularly impressed with the quality of the products, often describing their new bikes as beautifully prepared and running perfectly. However, some customers experienced issues with after-sales support, mentioning slow responses or a lack of communication regarding ongoing problems with their bikes. A few people also reported receiving bikes that were not as described, with various faults or a lack of preparation, leading to dissatisfaction and unexpected repairs.

What people talk about most

Staff

Consumers generally express high satisfaction with the staff, describing them as helpful, knowledgeable, and... See more

Service

People report positive experiences with service. Customers consistently praise the helpfulness and... See more

Product

Reviewers highlight positive aspects of product. Many customers express satisfaction with their new bikes,... See more

Customer service

Reviewers mention positive feedback about customer service, highlighting the helpfulness and professionalism... See more

Delivery service

Customers generally express satisfaction with the delivery service, highlighting quick and on-time... See more

Based on these reviews

Rated 5 out of 5 stars

The salesperson was not pushy, but was informative and informed. He agreed to install a battery charger lead. The bike was presented in a good, clean condition. The salesperson went through the contr... See more

Company replied

Rated 5 out of 5 stars

The salesman (Charlie) and the whole team at Lings were polite, courteous, knowledgeable and very helpful. My bike appears to have been prepared beautifully, and with great care, and thus far I am... See more

Company replied

Rated 5 out of 5 stars

After doing my research on potential first big bikes, Triumph seemed to have what I was looking for. I called in to Lings Ipswich, whilst killing time waiting for someone, for a quick browse. CHARLI... See more

Company replied

Rated 5 out of 5 stars

The decision to move from a sports bike to a adventure was a difficult one.. Took me over a year to even enter the shop…. I was considering the Tiger, GS, Ducati and African. Harry at Lings Watton mad... See more

Company replied


Company details

  1. Motorcycle Dealer
  2. Bicycle Store
  3. Motorcycle Equipment and Accessories Store
  4. Motorcycle Shop
  5. Triumph Motorcycle Dealer
  6. Used Motorcycle Dealer

Written by the company

Lings Powersports based in East Anglia - Main Dealers in the UK for Triumph, KTM, Husqvarna, GasGas, CFMOTO, ZEEHO & Honda Offroad Motorcycles. Full Workshops and MOT facilities. Over 50 years of Trust, Value & Service.

Lings Powersports - Family owned & run since 1913.

Written by the company

Trusted by our Customers and respected by our Competitors.
Founded as a Wheelwright and Blacksmith in 1874, the Lings Motor Group moved into the Motor Trade in 1913. Customer service was at the heart of the business at the beginning, and it is as true today. Family owned and operated for over 100 years has meant that these values are at the core of the business.

Contact info

Rider-approved Motorcycle Dealer Group

Browse our range of quality bikes backed by genuine Trustpilot reviews


4.8

Excellent

TrustScore 5 out of 5

3K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 22% of negative reviews

Typically replies within 48 hours

How this company uses Trustpilot

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Rated 5 out of 5 stars

awesome customer support and shop

awesome shop customer support is top tier, and the staff went the extra mile to get my order to me within a very strict unreal time frame but yet they managed to get it done! would buy from here again with 0 worries, thanks for pushing my order Phil.

November 15, 2025
Unprompted review
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Reply from Lings

Thank you so much for taking the time to share your positive experience! We're thrilled to hear this and hope to see you again soon!

Rated 5 out of 5 stars

Amazing customer service.

From my initial enquiry which was dealt with by Charley. The purchase of the eMTB went very smoothly with great communication.
Unfortunately the courier badly damaged the bike. However I received tracking for a new bike and uplift of the damaged one the same day!!
I now have my new bike and cannot recommend Power2cycle too much.
Definitely my first place to look when I am looking for another bike. :-)

November 18, 2025
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Reply from Lings

Thank you for your kind words! We are thrilled to hear that our team were able to provide you with brilliant service and assistance. Please don't hesitate to reach out to us again if you need anything in the future!

Rated 5 out of 5 stars

First time dealing with Lings - Excellent!

I spotted a listing for what could potentially be my dream bike but it was so fresh through the door to Lings that they had not even managed to upload any photos yet. Leon however was great on the phone, got me a video of the bike within 20 mins and also sent over loads of detailed photos. After sleeping on it we spoke about a deal and with a good price offered for my two bikes in part exchange I signed on the dotted line. I am in Dorset so quite a long way from Lings, but filled with confidence with the knowledge and service Leon provided, I couldn’t have felt more sure buying a bike remotely. Delivery was then arranged within the space of a week and my two bikes were also collected at the same time. The bike I received was in good condition as described and I am really enjoying it. Could not recommend Lings enough to anyone whether local or afar, Thank you!

November 18, 2025
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Reply from Lings

Thank you for your kind words! We are thrilled to hear that our team were able to provide you with brilliant service and assistance. Please don't hesitate to reach out to us again if you need anything in the future!

Rated 5 out of 5 stars

Trade in

I recently traded in my motorbike with Lings,
The Salesman was very helpfull and informative,
The whole exchange was very easy and quick,
Would use again ,
Highly recomended,

November 11, 2025
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Reply from Lings

Thank you for your 5 star review! We strive to provide the best experience for our customers, and it's great to see that we were able to meet your expectations. Thank you for your support!⭐️

Rated 5 out of 5 stars

My purchase experience with Lings of Watton…

My experience with Lings of Watton Norfolk was very enjoyable from start to finish. It was a pleasure to deal with the Salesman James he arranged a test ride on the day agreed. It was all relaxed he could give me a valuation on my motorcycle over the phone as a part exchange not any of this send me photos etc. I recommend this Lings branch and I would certainly go to this dealership again.

November 15, 2025
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Reply from Lings

Thank you so much for taking the time to share your positive experience! We're thrilled to hear this and hope to see you again soon!

Rated 5 out of 5 stars

Buying a little motorbike

I saw a little blue honda for sale at Lings. I ask Lings to tell me about it. They did, I decided to buy it and they sold it to me, and delivered it.
Everything went like clockwork. A very nice sales crew. A nice experience overall!

November 18, 2025
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Reply from Lings

Thank you for your kind words! We are thrilled to hear that our team were able to provide you with brilliant service and assistance. Please don't hesitate to reach out to us again if you need anything in the future!

Rated 5 out of 5 stars

I bought a 19 reg Tiger 800 xrx.

I bought a 19 reg Tiger 800 from Lings, i test rode it for 1 hr, felt good so bought it.
It all went through quickly and smoothly, the staff were very helpful i'm very pleased with my purchase and rode it home that day.

November 18, 2025
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Reply from Lings

Thank you for your 5 star review! We're glad to hear that you had a positive experience with Lings. Thank you for your support!⭐️

Rated 5 out of 5 stars

Great Purchasing Experience

Very efficient and professional dealership. Excellent communication and really friendly sales staff, Ryan was a star.
Would definitely recommend as a place to buy from and will be using them for bike servicing.

November 13, 2025
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Reply from Lings

Thank you for your 5 star review! We strive to provide the best experience for our customers, and it's great to see that we were able to meet your expectations. Thank you for your support!⭐️

Rated 5 out of 5 stars

Dropped in as I had an issue with my…

Dropped in as I had an issue with my 1200 GT pro not finding neutral. Matilda arranged a suitable time slot for me to drop the bike in when I could wait and the service staff bleed the clutch.

As promised no charge as this was a repeat of a previous occasion.

Jordan also very polite and friendly whilst I was there.

Top service and I’m very grateful

November 14, 2025
Unprompted review
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Reply from Lings

Thank you for your kind words! We are thrilled to hear that our team were able to provide you with brilliant service and assistance. Please don't hesitate to reach out to us again if you need anything in the future!

Rated 5 out of 5 stars

Very competitive on price

Very competitive on price, gave good advice when I was unsure which bike would be best.
On delivery had an issue with the dropper post, they sent me a personalised tutorial on finding the issue, when I couldn't fix it I found someone local to sort it and these guys reimbursed me straight away. As for the bike, absolutely love it!..
Would definitely recommend anyone to purchase from power2cycle 👍

October 20, 2025
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Reply from Lings

Thank you for your 5 star review! We're glad to hear that you had a positive experience with Lings. Thank you for your support!⭐️

Rated 5 out of 5 stars

Great service

Great service, Great bike.

November 3, 2025
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Reply from Lings

Thanks for your fantastic 5 star review! ⭐️

Rated 5 out of 5 stars

I have to say I needed to trade in my…

I have to say I needed to trade in my Harley and get a bike that suited me better. I seen a few sales assistants as I had afew visits to make sure I got the right bike . Mainly Sam Harper and he was extremely helpful and understanding with my situation.

November 8, 2025
Unprompted review
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Reply from Lings

Thank you for your kind words! We are thrilled to hear that our team were able to provide you with brilliant service and assistance. Please don't hesitate to reach out to us again if you need anything in the future!

Rated 5 out of 5 stars

Fantastic service as always!

Fantastic service as always!

Lost count now but think this is the 5th bike iv had from Kevin at Lings?

But as usual he comes up with a fantastic deal for me and everything goes through seamlessly.

Couldn't recommend enough.

Cheers Kevin & the Lings team!

November 3, 2025
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Reply from Lings

Thank you for your kind words! We are thrilled to hear that our team were able to provide you with brilliant service and assistance. Please don't hesitate to reach out to us again if you need anything in the future!

Rated 5 out of 5 stars

Triumph 400 x Scrambler

Knowledgeable friendly helpful staff

October 20, 2025
Lings logo

Reply from Lings

Thank you for your 5 star review! We strive to provide the best experience for our customers, and it's great to see that we were able to meet your expectations. Thank you for your support!⭐️

Rated 3 out of 5 stars

VERY DISAPOINTED

To be honest , Disappointed !!!!
I thought buying my next bike , a low mileage second hand and not brand new model would be a good move from a Triumph Main Dealer but as it turns out , Not so !!!
To start with all was good , a nice comprehensive Video walk around by Gus who informed me it had only just come in and would be cleaned and put through their work shop before delivered to me , I then travelled 130 ish miles to see it . I liked it and did the deal with Tom the manager ( as Gus was on a day off ) he emphasised it would not be released from their premises until it was tip top and can not be released until it is all ok and been checked as they are a Triumph main dealer !! Anyway delivery day arrived, no problem with that , great delivery guy and all went well and at first glance it looked great .
Excited I decided to look over my new bike , it very quickly turned to disappointment, the bike was filthy not been cleaned well maybe a quick wipe over with a duster ! I don’t think a drop water and a sponge got with in 100 yards of it !! I then noticed the exhaust was loose !! A closer look I found two of its mounting bolts were missing !! So I called Gus and express my concern that if they hadn’t picked up this obvious item in the workshop inspection , was the rest checked and was it safe to ride ?? He said the workshop was not his department but assured me it was ckecked over and said he would send me a copy of the check list . I emailed him photos of the missing bolts and bad valet and requested the copy of the workshop inspection and to this day have heard nothing !!
Have had bike checked over by another triumph dealer for my piece of mind who picked up the tail light was insecure and exhaust baffles have been removed which will possibly be an mot issue and technically illegal to use on the road , so this has now cost me a new exhaust system to rectify !!
VERY DISAPOINTED !
Would I recommend or buy from them again ? No I don’t think I would !!
Some work is needed to improve at Lings Triumph !
Just a quick comment on the replie from Tom at lings :-
Thanks Tom for contacting me even though it’s 2 weeks late and via trustpilot , surely its courteous for you to get in touch with me in a couple of days to address any concerns raised via a personal phone call ? It’s not down to me to contact you .
And when the bike was delivered and unloaded from your van I pushed it in to my garage, it was not ridden at all before I noticed the exhaust was insecure and the bike was not cleaned which if you looked at photos you could have seen !! I then contacted Gus . Can you explain how the bolts became missing and the bike covered in dirt and chain grease between your workshop and my garage ??
Very unprofessional and awful !!!

October 20, 2025
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Reply from Lings

Hi Derek, I’m really sorry to read your comments and appreciate you taking the time to share your experience.

The bike was fully prepared and cleaned prior to delivery, and the exhaust bolts were secure when it left us — it’s possible they’ve worked loose with use, but we were more than happy to assist once notified.

The exhaust system was supplied to us in its current configuration by the previous owner, and no modification was identified during our checks. It’s quite common for previous owners to remove the baffles, but we’d be happy to supply replacements if required.

Gus had been away due to a family matter which delayed his response, and I apologise for that. Please feel free to contact me directly so we can discuss this properly and make sure you’re looked after.

– Tom Kilby, Dealer Principal

Rated 5 out of 5 stars

Great dealer.

I first started talking to Leon about a year ago about a Trident 660 and he kept me updated. I finally purchased new Tribute last month after a long test ride. Unfortunately my speech is not perfect but it didn't cause Leon any problems.

October 27, 2025
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Reply from Lings

Thank you for your kind words! We are thrilled to hear that our team were able to provide you with brilliant service and assistance. Please don't hesitate to reach out to us again if you need anything in the future!

Rated 4 out of 5 stars

Friendly staff and helpful sales…

Friendly staff and helpful sales people. Although if buying new, ask about the datatag security scheme. I knew nothing about this scheme until bike delivery!

October 20, 2025
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Reply from Lings

Thank you so much for taking the time to share your positive experience! We're thrilled to hear this and hope to see you again soon!

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