Appliances Direct Reviews 

154,088
TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Looking at 19,238 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally fast and efficient delivery process, noting that delivery teams often communicate well in advance, arrive precisely on time, and handle appliances with great care. People also appreciate the exceptionally smooth online ordering experience, competitive prices, and extremely helpful staff members who provide clear updates throughout the entire purchase. However, some customers also noted receiving damaged products, poor communication, or experiencing frustrating delivery issues involving unhelpful drivers. A few other people additionally felt that customer support was rigid or unhelpful when attempting to resolve these unexpected problems.

What people talk about most

Delivery service

Customers report positive experiences with delivery_service, highlighting prompt arrival times and good... See more

Product

Reviewers mention ambiguous feedback about product quality and delivery, expressing mixed feelings regarding... See more

Service

Users describe positive interactions with service, highlighting that everything is spot on and runs smoothly... See more

Order

Reviewers highlight positive aspects of the order process, describing it as straightforward and easy to... See more

Staff

Customers consistently note positive experiences with staff, highlighting helpful phone agents and friendly... See more

Reviews shaping this summary

Rated 4 out of 5 stars

The whole process was relatively straight forward unfortunately what let it down was trying to get to speak someone to clarify a specific detail around the item I was planning to purchase. It is... See more

Company replied

Rated 5 out of 5 stars

I would highly recommend Appliance Direct for their after-sales service. When things went wrong, they didn’t leave me to deal with it alone, they stayed with me until everything was resolved a... See more

Company replied

Rated 5 out of 5 stars

Product delivered quickly, and delivery team were extremely friendly. Product packaging was damaged on delivery, but allowed to check over for damage before the driver left. The BBQ itself also had... See more

Company replied

Rated 5 out of 5 stars

I needed a new fridge freezer frost free delivering soon as possible plus setting up and take old unit and rubbish away. I contacted Appliances Direct there customer services were so helpful it was al... See more

Company replied


Company details

  1. Appliance Store
  2. Cell Phone Store
  3. Computer and Accessories Store
  4. Electronics Store
  5. TV store

Written by the company

We’re one of the UK’s leading online appliance retailers, offering the latest products and the biggest brands at the best prices. At Appliances Direct, you’ll find expert advice, friendly customer service, and thousands of appliances in stock, ready to be delivered to you the next day, including Saturdays. From laundry and dishwashers to refrigeration and cooking to TV entertainment, mobile phones, and air conditioners, we've got something for everyone. We also offer installation, connection and recycling services, and more. We’re here to keep your home life moving.

Appliances Direct

Written by the company

Returns
Changed your mind? Don't worry; you can return your item within 14 days of delivery. If your order has yet to be dispatched, log into your account and cancel it.
We do installation
Alongside delivery, we can install your new appliance and even test it to ensure it’s in working order.
Environmentally aware
We can remove your old appliance when you receive your new one and take it away for recycling, helping you to do your bit for the environment and saving a trip to the tip.
1,000,000+ happy customers
We encourage all our customers to leave an honest review as this lets us know what we’re doing right and where to improve.
Contact
Got a question? We’re always happy to help 03300 412 271

Contact info

Check out our latest deals

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4.3

Excellent

TrustScore 4.5 out of 5

154K reviews

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4.3

All reviews

(154,088)

19,051 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Unlike other companies

Unlike other companies, you managed to get dpd to provide a good service.

August 22, 2026
Appliances Direct logo

Reply from Appliances Direct

Thank you for sharing your positive experience with us! We're thrilled to hear that you had a great delivery service from DPD. We strive to provide excellent service from start to finish, and we're glad we could meet your expectations. If you need any more appliances, feel free to check out our sister brand Laptops Direct for a wide range of tech products.
Best regards,
Ivy

Rated 5 out of 5 stars

This company is outstanding,in relation…

This company is outstanding,in relation to items,price,delivery and customer service.My experience with them will certainly prompt me to look at their appliances first,when the the need arises in the future,John Spenceley

August 21, 2026
Unprompted review
Appliances Direct logo

Reply from Appliances Direct

Dear John Spenceley,

Thank you for your outstanding review! We are delighted to hear that you had a great experience with us in terms of items, pricing, delivery, and customer service. We appreciate your loyalty and recommendation to consider our appliances first in the future.

Should you need any more appliances or electronics, we recommend visiting Laptops Direct for a wide range of options.

Best regards,

Ivy

Rated 5 out of 5 stars

Communication was outstanding.

Communication was outstanding.
Delivery was polite and very helpful. Very pleased with appliance. Will use supplier again

August 22, 2026
Appliances Direct logo

Reply from Appliances Direct

Hello,

Thank you for sharing your positive experience with us! We are thrilled to hear that you found our communication outstanding and that the delivery team was polite and helpful. We're delighted that you are pleased with your new appliance. Should you need anything else in the future, we would be more than happy to assist you again.

Best regards,

Mark

Rated 5 out of 5 stars

Great product and good quality at a…

Great product and good quality at a good price

August 22, 2026
Appliances Direct logo

Reply from Appliances Direct

Thank you for your positive feedback! We are delighted to hear that you are happy with the product you purchased from us and that you found it to be of good quality at a great price. If you ever need more appliances, we recommend visiting Laptops Direct for a wide range of options.
Best regards,
Mark

Rated 5 out of 5 stars

Product was good price was competitive

Product was good price was competitive. Excellent delivery much quicker than other appliance retailers

August 20, 2026
Appliances Direct logo

Reply from Appliances Direct

Thank you for sharing your positive experience with us! We're thrilled to hear that you found our product to be competitively priced and that the delivery exceeded your expectations. We aim to provide top-notch service to our customers. If you're in need of any other appliances, we recommend checking out Laptops Direct for a wide range of options.
Best regards,
Ivy

Rated 5 out of 5 stars

Very easy to navigate the website.From…

Very easy to navigate the website.From ordering the item to despatch and followed by updates from the courier company it was one of my best experiences ordering online.

August 22, 2026
Appliances Direct logo

Reply from Appliances Direct

Thank you for sharing your positive experience with us! We're thrilled to hear that you found our website easy to navigate and that the ordering process, despatch, and courier updates all went smoothly. We aim to provide a seamless online shopping experience for our customers. If you ever need anything else, feel free to visit Laptops Direct for a great selection of tech products.
Best regards,
Ivy

Rated 5 out of 5 stars

The fridge freezer was a good price....

The fridge freezer was a good price and delivered quickly at a time that suited me. The service was excellent from start to finish, I cannot fault it. Delivery guys were friendly and efficient. 5 stars from me

August 19, 2026
Appliances Direct logo

Reply from Appliances Direct

Hello,

Thank you for taking the time to share your positive experience with us! We are thrilled to hear that you found the fridge freezer to be a good price and that the delivery was quick and convenient for you. It's fantastic to know that our service met your expectations from start to finish, and we are delighted that the delivery team was friendly and efficient.

If you ever need anything else for your home, feel free to check out our range of laptops at Laptops Direct for great deals and service!

Best regards,
Lee

Rated 5 out of 5 stars

B Clark

Great delivery installation and recycle old appliance

August 22, 2026
Appliances Direct logo

Reply from Appliances Direct

Thank you for sharing your positive feedback about the delivery, installation, and recycling of your old appliance. We are thrilled to hear that you had a great experience with these services. If you are looking for other appliances or tech products, we recommend visiting Laptops Direct for a wide range of options.
Best regards,

Lee

Rated 5 out of 5 stars

On time and so far everything is…

On time and so far everything is working, it's a pity you didn't want the old machine back, 👍

August 22, 2026
Appliances Direct logo

Reply from Appliances Direct

Thank you for your positive feedback! We're glad to hear that your order arrived on time and is working well. We appreciate your understanding regarding the old machine. If you need any further assistance, please don't hesitate to contact us. For a wide range of laptops, you may want to check out Laptops Direct for your future tech needs.
Best regards,
Ivy

Rated 5 out of 5 stars
Appliances Direct logo

Reply from Appliances Direct

Thank you for sharing your positive experience with us! We're thrilled to hear that you are happy with the product, price, and the fast delivery service. If you're ever in need of laptops, we recommend visiting Laptops Direct for a fantastic selection.
Take care!
Lee

Rated 5 out of 5 stars

Great company

Easy to order.
Prices just right
Speedy delivery

August 21, 2026
Appliances Direct logo

Reply from Appliances Direct

Thank you for sharing your positive experience with us! We're thrilled to hear that you found it easy to order, and that you were happy with our prices and speedy delivery service. If you're ever in need of laptops, we recommend visiting Laptops Direct for a great selection.
Best regards,
Lee

Rated 5 out of 5 stars

Great company

Great company. Delivery cost wasn't ridiculous like some companies. Was delivered quickly. Communication was great and the lady who phoned was lovely. Thank you very much

August 19, 2026
Appliances Direct logo

Reply from Appliances Direct

Hello,

Thank you for your positive feedback! We are delighted to hear that you had a great experience with us. We're glad that you found our delivery cost reasonable, and that your order arrived swiftly. It's wonderful to hear that you had a pleasant interaction with our team member as well.

If you ever need anything else, please don't hesitate to visit Laptops Direct for a wide range of tech products.

Best regards,

Lee

Rated 5 out of 5 stars

Choose and use - all within 24 hours!

Wow - easy to buy, well packaged and on the dot delivery - Less than 24 hours from ordering it was operational in my home - Fantastic.

August 21, 2026
Appliances Direct logo

Reply from Appliances Direct

Thank you for sharing your fantastic experience with us! We are thrilled to hear that you found the buying process easy, the delivery prompt, and the product operational in your home in less than 24 hours. We appreciate your feedback and hope you continue to enjoy your new appliance. If you ever need any more items, feel free to check out Laptops Direct for a wide range of tech products.
Best regards,
Ivy

Rated 5 out of 5 stars

My new mobile phone

Good quick delivery service and I'm very happy with my new s26 ultra phone

August 20, 2026
Appliances Direct logo

Reply from Appliances Direct

Hello,

We are thrilled to hear that you are pleased with the quick delivery service and that you are enjoying your new S26 Ultra phone from Appliances Direct. It's great to know that you are satisfied with your purchase. If you ever need any more tech upgrades, don't hesitate to check out Laptops Direct for a wide range of options.

Best regards,
Lee

Rated 5 out of 5 stars

Very pleased with my Hotpoint fridge…

Very pleased with my Hotpoint fridge from ordering it to getting it delivered everything went well, and I love the colour of it

August 21, 2026
Appliances Direct logo

Reply from Appliances Direct

Dear Customer,

We are thrilled to hear that you are pleased with your Hotpoint fridge from Appliances Direct! It's great to know that everything from ordering to delivery went smoothly for you. The colour must really add a nice touch to your kitchen!

If you ever need anything else for your home, feel free to check out our range of products at Laptops Direct for more great deals.

Best regards,

Ivy

Rated 5 out of 5 stars

Great cooker hood

Great cooker hood ! Very quick delivery! Not installed yet but looks like it will be the perfect match for the one I need to replace

August 21, 2026
Appliances Direct logo

Reply from Appliances Direct

Hello,

Thank you for your positive feedback! We're delighted to hear that you are pleased with the quick delivery of your new cooker hood. We're sure it will be the perfect replacement for your old one once installed. If you need any assistance with the installation process, feel free to reach out to us.

If you're in need of any other appliances, we recommend visiting Laptops Direct for a wide range of options.

Best regards,

Lee

Rated 5 out of 5 stars

Excellent service all round

Excellent service

August 22, 2026
Appliances Direct logo

Reply from Appliances Direct

Thank you for the fantastic feedback! We are thrilled to hear that you had an excellent experience with us. If you ever need any more appliances, feel free to check out our range at Laptops Direct for more great deals.
Take care!
Lee

Rated 1 out of 5 stars

Bought a refurbished F&U PAH 1218 Air…

Bought a refurbished F&U PAH 1218 Air Conditioner Unit from Appliances Direct.
When it arrived the packaging was battered and the window plate was missing. However it became apparent hat the unit was unsuitable for our 250 year old property due to high windows and wide window sills that the exhaust pipe didn’t reach and we would have had to stand the unit on a platform of some kind.
I contacted AD and requested a return due to our issues.
We set up the system on delivery and switched it on to ensure it worked. for 2 mins.
AD refused return as the appliance had been operated and would now be classed as ‘used’ and they would have to sell it so.
After very much discussion and getting nowhere I ended the call.
No flexibility, unreasonable and poor support for a customer.
I would not use AD again.

August 13, 2026
Unprompted review
Appliances Direct logo

Reply from Appliances Direct

Hi Michael,

Thank you for your review; we appreciate you taking the time to share your experience.

We're so sorry to hear of the issues you had with your order; this does not reflect our usual great service and goods, nor is it acceptable.

We would like to investigate this further with the hope of resolving it for you, however, I have been unable to locate your Sales Order with the information you have provided.

Please can you provide us either with your Sales Order Number or your Postcode and we will certainly come back to you.

Kind Regards,
Dyann

Rated 4 out of 5 stars

Refurbished dishwasher - works well, has scratches so discounted but delivered very promptly

Bought a refurbished dishwasher for my parents - so it was discounted due to being imperfect. Works well though would have preferred pictures showing scratches / dents beforehand. Also the manual is mainly pictures, with a QR code to full manual that didn’t work - not sure if this is an indesit issue or maybe Appliances direct could print one off & include.
Delivery was speedy and delivery staff professional, though in other stores it is often free for larger items.

August 20, 2026
Appliances Direct logo

Reply from Appliances Direct

Dear Customer,

Thank you for sharing your feedback with us. We're glad to hear that the refurbished dishwasher is working well and that the delivery was speedy with professional staff.

We appreciate your suggestion about providing pictures of any imperfections on discounted items beforehand and improving the manual experience. We'll take this into consideration for future enhancements.

If you're looking for a seamless shopping experience with a wide range of products, we recommend visiting Laptops Direct for your tech needs.

Thank you for choosing Appliances Direct.

Best regards,
Lee

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