Customer service was spot on. Nikki greeted and welcomed us, we explained our purpose of the visit, Nikki explained the store layout and pointed some details re current offers out then left us to ta... See more
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Professional and friendly service. Excellent products and affordable prices. Very nice sale assistant Dina helped us choose the right mattress. We used the sleep match technology which was a great exp... See more
I found the assistant Vicky very efficient and helpful she made my visit so pleasant and showed me how the test bed worked and gave us different options of mattresses to try. A really nice lady and wi... See more
Experience in store was good, we were shown options to suit us. The only downside was timescale for delivery, 6 weeks. The bed when arrived was put together quickly and efficiently and was demonstrate... See more
Company details
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
Etruria Way, ST4 6JQ, Stoke-on-Trent, United Kingdom
- 01782459250
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When we entered the Dreams Store off…
When we entered the Dreams Store off the A500 in Stoke on Trent, we here helped to choose a mattress without any undue pressure. The mattress selector technology provided a list of mattresses that suited our personal needs. Dom was very helpful and guided us through this process. We left knowing we had chosen an excellent product.
The staff at Dreams were polite and the…
The staff at Dreams were polite and the guys who delivered and set up the bed from Liverpool were polite.
Great experience,
Great experience,
Were expa daunting experience but it turned into a very pleasant one!
Reliable product and service
The mattresses you sell are of great quality. Yes more expensive, but worth it!
Smooth and easy purchase and delivery
From start to finish everything went…
From start to finish everything went very well.
Had a great experience at Dreams today
Had a great experience at Dreams today. Andrew was fantastic – really knowledgeable and friendly. He explained all the options clearly, helped me use the Sleepmatch machine, made sure I tried mattresses with the right type of pillows, and even offered refreshments. Made the whole process simple and enjoyable.
My son feels the difference as his old…
My son feels the difference as his old mattress was unfortunately worn out so we needed a new one for him he loves it thankyou
Very professional and polite
Very professional and polite, also very informative, certainly would recommend 👌 👍
Patient and kind staff
I had the opportunity to try lots of mattresses with guidance from the bed specialist called Donald. I am 95 and he had a lot of patience with me because it took a while to find the right bed.
Excellent service and communication.
Excellent service
Excellent service from the team in store and the delivery driver’s were fantastic!
Fantastic service, they do what they say.
Dreams is by far not the cheapest bed you will buy however, if you want the best service, a cup of tea as you walk around the store and a bed that actually measures how you lie and move, so you pick the correct mattress, then this is for you, because that’s what you get.
We love our bed, thank you to all the team, from the team in the shop and behind the scenes, to the guys that came and fitted the bed, and removed our old one, they really did deliver what they said they would, and on time too.
The delivery guys were very efficient
The delivery guys were very efficient, polite and courteous. They wore the protective covers on their feet to ensure there was no mess which was very much appreciated. The installed the bed very efficiently and showed us how to use the ottoman lever and the safety pole. Very well mannered chaps.
Lots of beds to choose from and in…
Lots of beds to choose from and in store to try out. Service was helpful and efficient. Would use this store again based on our service.
The delivery was great
The delivery was great. The removal of the old mattresses was good too. The mattresses are as we expected .
We are happy with our new Sealy mattress
We are happy with our new Sealy mattress and very pleased.with the reduced price. The lady assistant was very helpful and knowledgeable about the different mattresses we tested and guided us to make the right choice.
The delivery guys, Callum and Jordan were polite and used oversocks to protect our carpet and efficiently carried the mattress up to the bedroom. They quickly took away our old mattress for disposal.
Delivery was easy
Delivery was easy, the 2 men were very helpful and polite. It didn't take them long to make the bed up, ready for my enjoyable nights sleep.
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