Great range of mattresses and very clearly labelled. Sales consultant knowledgeable and helpful. Very relaxed about me asking questions, explained everything and encouraged me to try the mattresses on... See more
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Visited Telford Dreams on 7th September,The assistants were very welcoming and offered a drink . We were assessed using the sleep match and advised re pillows. Shaun Bhaker was our assistant and help... See more
Fantastic service from Indy today. No pushy sales just great knowledge recommendations. 100% would go to him again
Excellent throughout from initial showroom visit to delivery and assembly. Due to Black Friday was able to grab a great deal on an ex display bed and frame for my son. Delivery was punctual, included... See more
Company details
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
Telford Bridge Retail Park, TF3 4PB, Telford, United Kingdom
- 01952442247
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Very professional
Very professional, and reliable service. All shop staff and delivery team very helpful and friendly.
Very welcoming and friendly service
From the time i walked in the store i…
From the time i walked in the store i was looked after very well.
I said what i would like and nothing was too much trouble everything thing was explained to me about each bed.
I was asked if i would like a drink which was very thoughtful all i all it was a very pleasent experience
Well done i will definately be telling all my friends to go to Dreams at Telford.
Excellent staff who were helpful and…
Excellent staff who were helpful and attentive. They never made it seem like we were being a pain when going through so many different beds trying them out. A++++++
Excellent service
I purchased a couple of items from dreams including a new mattress and a new bedframe for my daughter. The service given was excellent and the delivery itself went really smoothly. All staff were professional caring and skilled in what they were doing. I would recommend dreams in Telford at any time a special thank you to Claire for all of her help.
We've used Dreams before for a new…
We've used Dreams before for a new purchase 4 years ago, and had no hesitation in returning. We needed a new mattress. We were met by Shaun. We did the Sleepmatch thing, were treated a proper tea, and given free pillows. What's not to like!
Always good service
We have dealt with Dreams quite a few times over the years and they've never disappointed. Good quality items for reasonable prices.
The latest mattress purchased is on our spare bed which has not been used yet. I will only try it myself during bad sleep times so fingers crossed I never have the need to use 🤨 Anyway, it looks and feels like a lovely comfy mattress and we've always had good customer service from Dreams so there's nothing else to say.
Really professional staff have really…
Really professional staff have really listened to what we want.When the bed arrived what we chose with help.What a fantastic comfortable Bed we get a great night's sleep 😴😴
Good sleep at last
Great communication, mattress was ordered and was delivered a week later. Brilliant product knowledge. Caring delivery drivers & were so careful when taking up the stairs.
Thanks to all
Helpful salesman.…
Salesman was very helpful and knowledgeable. He explained everything clearly and answered all my questions.
May use AI-assist with repliesRead more
Asked the sales lady if the ottoman bed…
Asked the sales lady if the ottoman bed headboard detaches as we had another one we wanted to put on instead and the sales lady said yes. When the bed was delivered turns out you can’t and we would have never bought the bed in the first place, quite disappointed.

Reply from Dreams - Telford
Telford shop staff a Dream Team
Telford shop staff really helpful when buying the bed and choosing bedding for our disabled son.
Delivery and taking the old bed went very well.
I would shop with them again.
Excellent service from beginning to…
Excellent service from beginning to end. The server was professional, polite and knowledgeable. He listened to us, offered us sound advice and gave us appropriate choices.
Friendly approach from staffs and quick…
Friendly approach from staffs and quick proceedings.
Helmsdale Mattress 5*
The bed frame is lovely for our room and the mattress is unbelievably comfortable. It is a Helmsdale (firm) and its sorted my back right out. Amazing mattress.
The staff in store were unreal and really helpful with arranging delivery and choosing the correct mattress for me.
I’ve bought from Dreams before and had…
I’ve bought from Dreams before and had a good experience so they were my first thought when I needed a new double bed for my spare room. Sales assistant Natasha was really helpful and knowledgeable. She tailored the bed choices to what I’d asked for & I got to try out lots of different options eg firm, medium, soft. As it was for a spare room I wanted something mid range & was really pleased with my choice and the end price. I ordered on the Saturday and it was delivered the following Thursday. Delivery men were great & it was upstairs & put together in no time. Nobody has actually slept in it yet so I can’t comment on the comfort, but I’m sure it won’t disappoint.
Mattress
From the moment I walked into the shop I was greeted with a smile from Jade. No one else in shop so I felt I was getting full attention to my needs.after choosing a mattress it was easy to arrange delivery. Extra was a mattress protector for free. On paying for extended cover, I received a phone call to say I had been overcharged, so £20 was waiting for me to collect. You don't often get that. All in all it was a painless experience
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