Banner for interactive investor

interactive investor Reviews 

28,694
TrustScore 4.5 out of 5

4.6

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 2,191 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff for their helpfulness, professionalism, and extensive knowledge, making interactions pleasant and informative. Many highlight the excellent customer service and efficient handling of queries, often receiving quick and clear responses. People appreciate the accessibility and ability to connect with professional advisors who resolve issues effectively. However, some customers noted difficulties with contact, experiencing long hold times and slow responses via messaging. A few others felt staff could be unhelpful or communication was poor, sometimes needing multiple attempts to resolve issues or get clear information.

What people talk about most

Staff

Reviewers mention positive feedback about staff, consistently praising their helpfulness, efficiency, and... See more

Customer service

Customers consistently note positive experiences with customer service, highlighting helpful, professional,... See more

Service

Users describe positive interactions with service, highlighting accessibility and efficiency. Many reviewers... See more

Response time

People report positive experiences with response times, with many customers praising the quick and efficient... See more

Customer communications

Consumers report ambiguous experiences with contact methods, with some praising helpful staff and quick... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Being an elderly novice investor I was nervous about moving my stocks and shares isa to a lower cost platform. Wish I had done this much sooner now. Website and app are relatively easy to set up... See more

Company replied

Rated 5 out of 5 stars

Sola provided outstanding knowledgeable, friendly professional customer service guiding me step by step through taking tax free cash from my SIPP pension. Sola guided me click by click as I... See more

Company replied

Rated 5 out of 5 stars

Has a query about my ISA so contacted II through their secure messaging system and received a reply from Zeb within minutes detailing my options. A very informative and quick response. Very happy.

Company replied

Rated 5 out of 5 stars

I had the pleasure of having a young lady named Rebecca deal with my query today. She listened with care to my query and problem and made me feel completely at ease . She explained what was happenin... See more

Company replied


Company details

  1. Investment Company
  2. Investment Service
  3. Non-Bank Financial Service
  4. Retirement Scheme Provider

About interactive investor

Written by the company

interactive investor

interactive investor (ii) has been helping people keep the money they make for over 30 years.

Low fees? Yes please - For a low, flat monthly fee, you get a secure home for your Stocks & Shares ISA, Personal Pension, and Trading Account, along with one of the widest ranges of investments on the market and a wealth of expert insight.

Excellent service - Join over 500,000 savvy investors who find our Boring Money award-winning customer service friendly, professional and supportive.

Award-winning products - As well as being both Which? Recommended and Boring Money award-winning for our SIPP, we’ve also been named a Boring Money Best Buy for our Stocks & Shares ISA.

Join today - It only takes 10 minutes, and our friendly and knowledgeable team are on hand to help you.

Happy investing.

App Store Google Play Store

Contact info

4.6

Excellent

TrustScore 4.5 out of 5

29K reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.6

All reviews

(28,694)

2,177 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Excellent help from the support team.

June 18, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

Thank you for your feedback. We're delighted to hear that our support team provided you with excellent assistance. We truly appreciate your kind words.

Best Regards

Jack Aspinall
Customer Service Management Team

Rated 1 out of 5 stars

Weekdays only

If you want access to your investments outside of weekday working hours I would recomend you look for a different provider.

For the past few days there has been an announcement on the website and App about essential maintenance on Sunday 5th from 8 am until 2pm. I have just tried to log in to my account on Saturday 4th to review my investments as the values only update about 7am the day after markets close, only to get the message "Unable to log in, An error was experienced whilst trying to log in. Please try again. If the problem persists, please contact our Customer Service team on 0345 607 6001 who will be happy to help."

I tried calling the number as advised only to be told by a recorded message that they don't work weekends!

July 4, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

Thank you for taking the time to share your feedback.

I am sorry to hear that you were unable to access your account when you attempted to log in. We appreciate how important it is for our customers to be able to review their investments at a time that is convenient for them.

As financial markets are closed over the weekend, our Customer Service phone lines are not currently open on the weekend. We understand this can be frustrating, particularly when you encounter an issue outside of our operating hours.

We aim to keep maintenance and updates to our website and app to an absolute minimum in order to avoid disruption to our customers.

However, on occasion, essential work may take longer than anticipated or result in unexpected service interruptions. We apologise for the inconvenience this caused and recognise that the message directing you to contact Customer Services was not helpful given our weekend opening hours.

Thank you for bringing this to our attention. Your comments will be shared with the relevant teams as feedback, as we continue to review how we communicate service disruptions and improve the overall customer experience.

Best regards,

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

Very efficient and friendly

Very efficient and friendly. Solved my problem quickly.

July 3, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

Thank you for your feedback. We are pleased to hear that our team was efficient and friendly in resolving your problem quickly.

Best regards

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

Previous messages/requests took days to…

Previous messages/requests took days to get answered but on this occasion Maria Sibanda provided a much quicker and more helpful response.

July 2, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

I am sorry to hear about the delay in receiving a response to your secure message. We aim to respond to all secure messages within 5 working days. However, I am pleased to hear that you received a quicker and helpful response from Maria. Thank you for bringing this to our attention, and we appreciate your patience.

Best regards

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

What a lovely

What a lovely, pleasant,understanding lady I spoke with today regarding a small change I wished to make in my accounts. I am getting a little hard of hearing but she was most helpful throughout our conversation and I highly commend her customer service qualities. Many thanks indeed. Andrew McC.

July 3, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

We're delighted to hear that our colleague provided such helpful and understanding service regarding the changes to your accounts. It's wonderful to know that her customer service qualities made a positive difference. Thank you for your kind feedback.

Best regards

Jack Aspinall
Customer Service management Team

Rated 5 out of 5 stars

As a newbie I didn't know where to start...

As a newbie I didn't know where to start. My phone call was connected to customer service agent Hayley Davidson. She listened to my beginner's questions about my account and how to use II, then she explained the different parts of the web page. I had a question about paying fees, Hayley's answer was direct and I understood it. Her tone was friendly and I felt able to ask follow-up questions. I was reassured. So, this was a good 5-star experience for me. Murray, Belfast

July 2, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

Thank you for taking the time to leave such positive feedback. It's great to hear that you're a new customer and that your first experience with us was such a positive one.

I'm pleased that Hayley was able to answer your questions clearly, explain the platform, and help you feel more confident using your account. It's especially nice to hear that her friendly approach made you feel comfortable asking follow-up questions.

I'll be sure to pass your kind comments on to Hayley.

Best regards,

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

Carival Shares Dividend payment

I had an issue with my Carnival Shares Dividend.ie. it was paid in US Dollars. I needed it in Pounds sterling. One of your customer services person 'Surriya Shah' explained what exactly I had to do and it worked.

June 23, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

We're so glad to hear that Surriya was able to assist you effectively with your dividend currency conversion. We appreciate you sharing your positive experience with us.

Best regards

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

Ben sorted my problems

I had an excellent experience with the gentleman who assisted me over the phone. He gave me plenty of time to answer questions and complete everything I needed without making me feel rushed. He was polite, patient, and very efficient throughout the call, ensuring that everything I wanted was dealt with quickly and professionally. His excellent customer service made the whole process straightforward and stress-free. Thank you for your help.

July 3, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

I am happy to hear about your positive experience with our customer service representative. It's wonderful to know that he was patient, efficient, and made the process straightforward and stress-free for you. We appreciate your kind words.

Best regards,

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

The human touch!

I always get prompt and knowledgeable assistance when calling, very short wait time. They walk me through every step of each process and are very good at sending message updates on progress. One particularly helpful lady, Sana, stayed on the line for nearly an hour as we tried various options, changing to a computer etc , always patient and asking different departments till she found a solution. I would highly recommend this company

July 2, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

Thank you for sharing your positive experience. We're delighted to hear that you consistently receive prompt and knowledgeable assistance, and that our team keeps you updated on progress. It's wonderful to know that Sana went above and beyond to find a solution for you, we appreciate your feedback.

Best regards,

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

Dean was very helpful on my inquiry…

Dean was very helpful on my inquiry today

July 2, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

Thank you for your positive feedback. We are delighted to hear that Dean was very helpful with your inquiry. We appreciate you taking the time to share your experience.

Best regards,

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

Excellent customer service

Quick and helpful response from Addie when reaching out the the customer support team. Was provided with with clear information addressing all concerns straight away.

July 2, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

We're delighted to hear that you received a quick and helpful response from Addie. It's great that all your concerns were addressed with clear information straight away.

Best regards,

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

I spoke to Becky today looking guidance for…

I spoke to Becky today looking for advice on opening an isa in my wifes name Becky explained all my options to do this in a calm no rush way Becky was a credit to II

July 2, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

We're so glad to hear about your positive experience with our team. It's wonderful to hear that Becky could assist you effectively and calmly with your ISA options. Thank you for sharing your feedback!

Best regards,

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

Pleasant professional service by staff

Swift attendance by staff, immediate resolution of query in very professional manner.

July 2, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good Morning,

We are delighted to hear that our staff provided swift assistance and resolved your query in such a professional manner. Thank you for your kind words!

Best regards,

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

Excellent first interaction

Great service from Daniel who understood what i was asking even though i think i was making little sense. He persevered with my query to resolution and was the perfect balance of personable and professional. Thanks!

June 30, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

We appreciate your wonderful feedback! We're so glad to hear that our colleague understood your query and got a resolution for you, providing a balance of personable and professional service, thank you for your positive feedback.

Best regards,

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

First call with customer service

First call with customer service, her name was Cana, and she was very helpful

July 2, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good morning,

We're so glad to hear you had a positive experience with Cana. We'll be sure to pass on your kind feedback to them. Thank you for taking the time to share your review.

Best regards,

Jack Aspinall
Customer Service Management Team

Rated 5 out of 5 stars

Guidance on ii processes

Addie Christian provided patient and helpful support on my questions providing clear well explained guidance. Thank you.

July 1, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good Morning,

Thank you for taking the time to share your feedback for our colleague, Addie. We're glad they were able to answer your questions in a clear and patient manner and offer support throughout the call. We'll make sure your feedback is passed on.

Best Regards
Edan Young
Customer Service Manager

Rated 5 out of 5 stars

Spoke to lady today called Halle

Spoke to lady today called Halle, who was of an enormous help with a query I had relating to temporarily adjusting a direct debit on my SIPP account.
Her patience, manner and guidance was exemplary.
In addition, Halle finished up sending me instructions both for the website and app in carrying out this adjustment each month. Brilliant!!
Halle is a credit to Interactive Investor!!

July 1, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good Morning,

Thanks so much for your fantastic feedback for our colleague, Halle. We're glad to hear this service was helpful and that Halle went an extra step to provide these instructions for future as well. We really appreciate you reaching out and this feedback will passed on.

Best Regards
Edan Young
Customer Service Manager

Rated 5 out of 5 stars

Jack Kay was very speedy in dealing…

Jack Kay was very speedy in dealing with my request to change the way I receive my ISA dividends to the Payaway option. Excellent service.

June 26, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good Morning,

We're happy to hear that the service provided by our colleague, Jack K was excellent and that your request was handled so quickly. We appreciate you sharing your experience with us and your kind words will be passed on to Jack.

Best Regards
Edan Young
Customer Service Manager

Rated 2 out of 5 stars

I was somewhat disappointed with my experience

I was disappointed with my experience. An incorrect dividend payment created a confusing cash deficit in my ISA, and I used the balance shown on my account in good faith. It took several phone calls and secure messages before I received a clear explanation of what had happened. The first responses were difficult to follow, and the changing cash balance only added to the confusion. The final adviser took the time to investigate properly, explained everything clearly, and resolved the issue, for which I am grateful. However, the process took far longer than it should have, and the communication could have been much clearer from the beginning.

June 26, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good Morning,

Thank you for reaching out and sharing your feedback for a recent issue relating to a dividend payment credited to your account. We are sorry we were unable to provide a clear explanation on your first point of contact in this instance, but we're glad one of our advisors was able to follow this through to resolve the issue.

We're always looking to improve the first-point resolutions on our teams so this will be fed back to the relevant colleagues to help improve our service in future. If you need any further support, please feel free to contact us via Secure Message or on 0345 607 6001.

Best Regards
Edan Young
Customer Service Manager

Rated 5 out of 5 stars

The experience was great

The experience was great due to the cheerfullness and helpfullness of the call reciever Addie

July 1, 2026
Unprompted review
interactive investor logo

Reply from interactive investor

Good Morning,

We're so glad to hear you had a positive experience with our colleague, Addie. We'll be sure to pass on your kind feedback to them.

Best Regards
Edan Young
Customer Service Manager

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look