Vodafone UK Reviews 

140,180
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Looking at 42,900 reviews, reviewers overwhelmingly had a truly great experience with this company. Consumers frequently praise store staff for being exceptionally patient, highly knowledgeable, and genuinely helpful when assisting visitors with new devices and purchases. Many visitors highlight the wonderful in-store atmosphere and the extremely smooth, stress-free process of upgrading mobile phones or switching contracts seamlessly. Some reviewers were not happy with the phone and online support, mentioning severe difficulties reaching helpful agents and experiencing poor communication. A few people also reported frustrating encounters dealing with automated support systems, unhelpful call handlers, and completely unresolved plan or network coverage issues.

What people talk about most

Staff

Consumers find staff to be positive, helpful, and exceptionally knowledgeable during store visits. Reviewers... See more

Service

Customers consistently note positive experiences with service, highlighting helpful staff and smooth upgrade... See more

Customer service

Reviewers mention positive feedback about customer_service, highlighting patient and informative support from... See more

User experience

Users describe positive interactions with user_experience, highlighting marvellous overall experiences from... See more

Product

Customers had positive experiences with product upgrades and device selections, highlighting knowledgeable... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I did an online chat with Carol Ann today & she was amazing! I have been struggling to understand how the landline digital switch will affect my mothers careline alarm & Carol Ann was able to explain... See more

Company replied

Rated 5 out of 5 stars

First class! I particular choose to visit the Farnham branch because Nikki and colleagues are second to none in the high street tech industry - providing a perfect balance of customer service and gett... See more

Company replied

Rated 5 out of 5 stars

Steven was absolutely fantastic with my 87-year-old mother. He was incredibly patient, kind and respectful throughout, taking the time to make sure she had all the right information and fully understo... See more

Company replied

Rated 5 out of 5 stars

Taylor was incredible. Incredible customer service explaining the whole process throughout making it crystal clear what was happening. She supported me through decision making and with the c... See more

Company replied


Company details

  1. Mobile Network Operator
  2. Cell Phone Store
  3. Internet Provider
  4. Phone and Internet Service
  5. Telecommunications Service Provider

About Vodafone UK

Written by the company

Explore the latest technology at Vodafone, where you'll find cutting-edge mobile phones and discover all our best offers and promotions in one place including; Sim Only, Broadband, Tablets, Smart Watches and beyond.
Visit Our Website Help & Support Mobile Phones Sim Only Broadband Tablets & Laptops Smart Watches

Contact info


4.7

Excellent

TrustScore 4.5 out of 5

140K reviews

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1-star

Asks customers to review

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4.7

All reviews

(140,180)

42,456 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Absolutely incredibly supportive team-…

Absolutely incredibly supportive team- kind, polite, knowledgeable, supportive and proactive
Adam supported us with absolute proactiveness :)
Big thank you

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hi Anuva, thank you so much for your wonderful review and the amazing support you’ve shown for Adam, it truly means a lot to us! If there's ever anything you need, please don't hesitate to reach out to our Social Media team.

You can find us on Facebook at vodafone.uk/2Fpnah2 or at vodafone.uk/3LXh2xl. We're always here for you!

Thanks again,
Vodafone social media Team

Rated 5 out of 5 stars

Friendly service

Friendly service
Had issues with phone
Left with a new phone and better value plan
David was very helpful and went above and beyond

August 25, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Ryan,
Thanks for the lovely review and fantastic support for David.
If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone
Thanks again,
Vodafone Social Media Team

Rated 4 out of 5 stars

Helpful sourcing of best contract &…

Helpful sourcing of best contract & phone upgrade.
Coverage in store now so good however

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey there,

This is fantastic to hear! We really appreciate the feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via X at vodafone.uk/3LXh2xl

Thanks again,
Vodafone Social Media Team

Rated 1 out of 5 stars

We've moving home and decided on Voda…

We've moving home and decided on Voda for the FTTP connection. A day after completing the application, they cancelled the order, without any reason. If moving wasn't stressful enough, you need service companies to simply work. Unsurprisingly we went elsewhere. A total waste of time.

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Jonathan,

We sincerely apologize for the problems you've faced with our service. We assure you that our customers are out topmost priority.
This is not the experience we want to provide, and we regret any inconvenience it has caused. We take this issue you've faced very seriously and address it internally to ensure it does not happen.
If you have any pending query or concern, or have not received the resolution you were looking for, please come chat to my team on Facebook at http://vodafone.uk/2Fpnah2 or via X at http://vodafone.uk/3LXh2xl

Thanks,
Vodafone Social Media Team

Rated 5 out of 5 stars

Abhishek was extremely nice

Abhishek was extremely nice, helpful and patient. Helped me with multiple things, answered all questions and was very kind! Great experience!

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey,
This is fantastic to hear! We really appreciate the feedback.
If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2.
Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Customer service

Customer service

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey _Falgun,

This is really lovely to hear, thanks for the review!

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Everything was easy

Everything was easy, simple, every one very friendly.

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Sarthak,

This is fantastic to hear! We really appreciate the feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Service excellant staff very freindly…

Service excellant staff very freindly and helpfull

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Steve,

This is really lovely to hear, thanks for the review!

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Brilliant customer service..Great discounts

Offered me great discounts ..chrissy was the sales representative..she was great very informative and keen on getting me a good deal, broke down all details so I understood them well

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey h j

This is really lovely to hear, thanks for the review!

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2

Thanks again,
Vodafone Social Media Team

Rated 1 out of 5 stars

I’m extremely disappointed with…

I’m extremely disappointed with Vodafone. My current contract states that I can roam freely in the EU, so I was shocked to find out that this apparently isn’t the case. I spent over 45 minutes waiting for an answer from an agent, only to be told that I would have to pay extra to use my phone in the EU.

As someone who travels around Europe regularly, this is incredibly frustrating. Many other network providers offer EU roaming without these additional charges, so I feel this is a very important detail that should be made much clearer when taking out a contract.

Unfortunately, this experience has left me very unhappy with Vodafone, and I will not be renewing my contract. I’ll also be making sure friends and family are aware of this issue so they can consider it before choosing Vodafone.

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Harry,

Thank you for taking the time to share your feedback. We're sorry to hear about your experience and understand your frustration regarding EU roaming charges and the time spent waiting for support.

If you still need any help with this or would like us to look into anything further, please come and chat to us over on Facebook at http://vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks,
Vodafone Social Media Team

Rated 5 out of 5 stars

Changed my sim card Sarah was very…

Changed my sim card Sarah was very pleasant and knowledgeable regarding the service vidaphobe offered She went through every step with me. Highly recommend Sarah.Really pleased with the service.

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Christine,

Thanks for the lovely review and fantastic support.
If you ever need anything, please reach out to the Social Media team through Facebook at http://vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Charlie was very helpful in setting up…

Charlie was very helpful in setting up my new phone. Will be back and highly recommended

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Barry,

This is really lovely to hear, thanks for the review!

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Joey was extremely helpful and…

Joey was extremely helpful and knowledgable when I made enquiries about a new phone. She also saved me some money on my home broad band and a new phone case. Joey made the experience so much better than using the internet.

August 25, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Bob,

Thanks for the lovely review and fantastic support for Joey.

If you ever need anything, please reach out to the Social Media team through Facebook at http://vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone.

Thanks again,
Vodafone Social Media Team

Rated 1 out of 5 stars

Pathetic service

Well, we are almost four months on from when I made the fateful decision to go with Vodafone broadband... still no connection. Still no date for a connection. The lady in India (why is your UK service support based in India?) was very polite to start with. She was going to keep me posted. After a couple of weeks of her I got frustrated that we still had no date for connection. I suggested the service was very poor. She couldn't wait to get off the phone then and I've not heard from anybody since. I can see the cables they are going to connect me to from my bedroom... they're just the other side of the road, tantalisingly close! 12th May I placed the order. The last date they gave me to connect was 28th July. Obviously that didn't happen. Now they don't even bother giving me a date. They don't bother talking to me. Not to worry, you say, they will give me compensation for the late arrival of the service. Only thing is that is capped at 60 days. We are now 106 days into this shambles. I would cancel and cut my losses, but will I then have the same delays with another provider? No, couldn't be the same delays. Nobody else could be this incompetent. Vodafone are utterly useless. They are polite on the phone, I can give them that, but nothing ever gets done, I just get fobbed off with fresh excuses and nothing happens. Wonder if the bots will give me a nice polite reply and excuse after this review too? Let's see... My advice, try a different provider, these lads are hopeless. If it ever does get connected I shall be moving broadband and phone provider at my earliest opportunity.

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hi Sean,

Thank you for taking the time to share your experience. We're genuinely sorry to hear about the delays and frustration you've faced since placing your broadband order in May.

We completely understand how disappointing it must be to wait this long without a confirmed connection date, especially when you've had limited updates and feel that your concerns haven't been addressed. This is not the level of service we aim to provide, and we appreciate how frustrating the ongoing uncertainty must be.

Please reach back out to the Broadband teams by calling 0333 304 0191 or speak to them via LiveChat here: vodafone.uk/2LCJiTm

If you would like this to be raised as an official complaint, and you have already spoken to the Broadband Teams but not received the resolution you were looking for, please come chat to my team on Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks,
Vodafone Social Media Team

Rated 4 out of 5 stars

Lovely receptionist (Heba) very…

Lovely receptionist (Heba) very pleasant. Equipment being used very slow - needs upgrading as soon as possible.

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Richard,

Thanks for the lovely review and fantastic support for Katie.

If you ever need anything, please reach out to the Social Media team through Facebook at http://vodafone.uk/2Fpnah2 or via X at http://vodafone.uk/3LXh2xl

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Zanas could not have been more helpful

Zanas could not have been more helpful, i was slightly anxious of sorting a new phone but Zanas made the experience pain free after i told him that i dont do well with tech l.o.l

August 22, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey there,

This is fantastic to hear! We really appreciate the feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Charlie was very helpful when I needed…

Charlie was very helpful when I needed help. Will definitely be back!

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Peter,

This is fantastic to hear! We really appreciate the feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via X at vodafone.uk/3LXh2xl

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Kiran was extremely helpful and…

Kiran was extremely helpful and friendly and answered all my questions i had thanks foryour help

August 26, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey Troy ,

This is really lovely to hear, thanks for the review!

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Competent, considerate and helpful.

Grace was extremely helpful. She quickly identified the problem and offered various alternative solutions for me to choose from. There was no pressure. She was very patient and in no way condescending to a technophobic old chap. Grace checked the accounts of myself and my wife to ensure we had the most economical deal. Great customer service.

August 25, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK


Hey there,

Thank you for your review. It's always lovely to read such nice feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via X at vodafone.uk/3LXh2xl.

Thanks again,
Vodafone Social Media Team

Rated 5 out of 5 stars

Great experience in store…

I had a really great experience at the Vodafone store and would especially like to thank Emily and the store manager for their excellent service.

I came in to change my contract and arrange a new phone, and they were both incredibly helpful, patient and understanding. They really took the time to listen to my situation and find the best solution for me.

They made the whole process much easier and completely stress-free. I felt very well looked after and really appreciated the extra effort they made to help me.
Thank you both for such friendly and professional service!

August 24, 2026
Unprompted review
Vodafone UK logo

Reply from Vodafone UK

Hey there,

This is fantastic to hear! We really appreciate the feedback.

If you ever need anything, please reach out to the Social Media team through Facebook at vodafone.uk/2Fpnah2 or via Instagram at https://ig.me/m/vodafone

Thanks again,
Vodafone Social Media Team

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